Editorial Board   Guest Author

Mr. Cameron

Tyler Cameron

Public Relations Account Manager, Slice Communications

Tyler Cameron is a public relations account manager at Slice Communications, a premier Philadelphia agency comprised of fully dedicated public relations and social media teams. Mr. Cameron provides clients with actionable content and data-oriented approaches that help them to expand awareness and grow their audience. Prior to joining Slice, Mr. Cameron studied strategic communication and business at Temple University, from which he graduated in the spring of 2015. Mr. Cameron served as the vice president of Temple University’s chapter of the Public Relations Student Society of America. In this position, Mr. Cameron oversaw the organization and orchestrated chapter programming, in which he organized and executed multiple panels and events with industry professionals, students, alumni, and Temple University professors. Mr. Cameron was a former intern at Slice Communications responsible for securing a number of impressive media placements for a variety of clients. His other experience includes coordinating social media efforts for a Philadelphia startup and executing guerilla marketing initiatives for music streaming service, Spotify. Through his coursework and experience in the industries of communication and business, Mr. Cameron has become proficient in storytelling and writing for the eye and the ear. He is a motivated, big-picture thinker who takes initiative and works swimmingly in creative team environments. Please visit http://www.slicecommunications.com for more information.

Mr. Cameron can be contacted at 215-600-0050 or tcameron@slicecommunications.com

Coming up in March 2018...

Human Resources: Value Creation

Businesses must evolve to stay competitive and this is also true of employment positions within those organizations. In the hotel industry, for example, the role that HR professionals perform continues to broaden and expand. Today, they are generally responsible for five key areas - government compliance; payroll and benefits; employee acquisition and retention; training and development; and organizational structure and culture. In this enlarged capacity, HR professionals are no longer seen as part of an administrative cost center, but rather as a member of the leadership team that creates strategic value within their organization. HR professionals help to define company policies and plans; enact and enforce systems of accountability; and utilize definable metrics to measure and justify outcomes. Of course, there are always new issues for HR professionals to address. Though seemingly safe for the moment, will the Affordable Care Act ultimately be repealed and replaced and, if so, what will the ramifications be? There are issues pertaining to Millennials in the workforce and women in leadership roles, as well as determining the appropriate use of social media within the organization. There are new onboarding processes and e-learning training platforms to evaluate, in addition to keeping abreast of political issues like the minimum wage hike movement, or the re-evaluation of overtime rules. Finally, there are genuine immigration and deportation issues that affect HR professionals, especially if they are located in Dreamer Cities, or employ a workforce that could be adversely impacted by federal government policies. The March Hotel Business Review will take a look at some of the issues, strategies and techniques that HR professionals are employing to create and sustain value in their organization.