Editorial Board   Guest Author

Mr. Boos

Felix Boos

Co-Founder & Director, FeedbackNow

Felix Boos is the Co-Founder and Director of FeedbackNow US, a 2016 US startup focusing on improving customer feedback management and customer satisfaction in service related industries. FeedbackNow US offers the unique feedback management solution from FeedbackNow International (Switzerland) as well as consulting services. The intuitive feedback device achieves highest participation ratios and delivers real time results, closing a gap that hasn't been covered by traditional solutions.

The FeedbackNow team has successfully implemented the solution at various airports, hotels, amusement parks, fitness & health clubs, restaurants as well as hospitals and city services.

Mr. Boos has 20+ years of experience as an executive in the aviation industry with Lufthansa German Airlines focusing on sales and service developments. He has been instrumental to setting up the call center network around the world and was in charge of several international sites and entities, where he spearheaded the recruitment process, training and service delivery. Later he took over responsibility for sales and service in Western Europe for the freight division, pushing digitization and efficiency while focusing the teams on delivering solutions for their customers.

Mr. Boos is passionate about listening to customers and delivering excellent service on a daily basis and understands the travelers entire journey and what is needed to achieve highest customer satisfaction ratings. In his role at FeedbackNow, Mr. Boos is providing a full-service approach, ensuring that the clients gain maximum insights from their customer's feedback. He is based in Los Angeles, California.

Please visit http://www.feedbacknow.us for more information.

Mr. Boos can be contacted at 310-658-0793 or fboos@fbnsolution.com

Coming up in October 2020...

Revenue Management: Maximizing Profit

Hotel Revenue Management continues to evolve at a blistering pace. Driven by technological innovation and new distribution channels, there are some dynamic opportunities for expansion in this fast-growing field. The technology is primarily designed to help revenue managers further refine their operations and pricing models to maximize hotel profit. For example, hotels can't be all things to all people, so a key strategy is to precisely identify their target audience. By employing geo-targeting techniques and analyzing behavior such as previous bookings, on-property purchases and online shopping practices, there is an increased capability to define guest demographics. By segmenting customers in more specific ways, hotels are able to create more personalized experiences which, in turn, allow managers to optimize their room rates. It is also an effective way to fulfill the unique needs and preferences of the individual. Another methodology is to consistently monitor the competition's pricing strategies. There are software tools that analyze a competitor's current rates, and then allow a hotel to make its own pricing adjustments. It is also a useful means to conduct forecasting models. Other technologies that are being integrated into a revenue manager's toolkit include Artificial Intelligence in the form of automated algorithms, and Voice Recognition (VR) for data inquiries, rate changes, and booking behavior. Predictive and analytic software programs are also being leveraged to provide more forward-looking data, instead of the usual reliance on historical performance. These metrics allow managers to be more proactive - rather than reactive - with their revenue strategy. The October issue of the Hotel Business Review will examine these developments and report on how some leading hotels are executing their revenue management strategies.