Ms. Bressler

Hillary S. Bressler

Founder & President

.Com Marketing

Hillary S. Bressler, is a recognized authority on interactive marketing and one of the nation's online marketing pioneers. She is the founder and president of .Com Marketing (www.commarketing.com), a leading interactive advertising and marketing firm specializing in the travel, healthcare, and b2b industries.

Ms. Bressler established .Com Marketing in April 1997 after identifying the need for Web sites to be marketed. Her interactive agency has served CVB's, hotels and travel companies all over the U.S. such Marriott & Renaissance Offshore Resorts, Marriott Vacation Club, SeaWorld, Busch Gardens, Universal Orlando Resorts, City Pass, Signature Travel Network, CVB's including: Kissimmee, Raleigh, Ft. Lauderdale, Chicago, Marina del Ray, Orlando, Central Florida, Ft. Lauderdale, and Minneapolis. .Com Marketing has received numerous awards, most notably, a Web Marketing Association Silver Award for Excellence, HSMAI Golden Click Award, ADDY award and an eTravel World Award.

Under Ms. Bressler's leadership, .Com Marketing has grown steadily and has been ranked among the nation's top 100 interactive agencies, according to the Advertising Age Interactive Agency Report. Orlando Business Journal has recognized .Com Marketing among the top 20 largest women-owned businesses in Central Florida. Ms. Bressler attributes her success to "applying stable, proven old economy tactics to the new economy paradigm." These tactics include a diverse client base, methodical investment in staff and leading-edge technology, and a focused service approach.

Her experience and success in the interactive marketing industry makes Hillary Bressler a frequent resource for news media and an in-demand business speaker. She has been quoted, interviewed and profiled by CNN/fn, Fox News, Entrepreneur Magazine, Florida Trend, Orlando Sentinel, and other national and regional media outlets, and has contributed stories on the subject of online marketing to iMarketing News, PR Tactics, WebFinance and HSMAI Marketing Review, among many others.

Bressler's professional speaking credits include:

* International Association of Amusement Parks and Attractions (IAAPA)
* American Marketing Association
* Direct Marketing Association
* E-Tourism Summit
* Best Western Regional Marketing Conference
* FLAUSA's Regional Marketing Roadshow
* Executive Suite Association Annual Conference
* Florida Association of CVB's
* Affordable Meetings
* Hotel Sales and Marketing Association

She received her Bachelor of Science degree in journalism and advertising from the University of Georgia, and also studied abroad at the Institute of American Universities in Aix en Provence, France. Ms. Bressler was born and raised in Orlando by entrepreneurial parents who ran a successful business for more than 30 years. She resides in Winter Park, Florida with her daughter, Emma, born in 2008, and chocolate brown poodle, Dakota. Her personal interests include international traveling to far away places like Cambodia and Burkina Faso, boating, and feng shui.

Ms. Bressler can be contacted at 407-774-4606 ext 203 or bressler@commarketing.com

Coming Up In The March Online Hotel Business Review

"Hotel Business Review offers weekly articles for hotel management and operation and discussion on emerging growth markets."
Feature Focus
Hotel Human Resources: The Biggest Challenges
The economic challenges of the past four years have led many hotel companies to re-examine the ways in which they do business and how they deploy talent. In many cases, the work did not go away and fewer people were left to carry on the tasks that had previously been shared among many. As we work our way out of the recession and look forward to a healthier economic environment, there is an understanding that despite recovering business levels, we may never see the return of former staffing levels. This "new norm" of operating with leaner teams has led Human Resources professionals and people managers to look at career development and growth opportunities in a new light. The March Hotel Business Review will take a look at some of the strategies being used by successful hotel brands, and techniques human resource directors are currently exploring.
INSIGHTS FOR INDUSTRY LEADERS BY INDUSTRY LEADERS
"The Four Habits of Highly Effective Human Resources"
By James Bermingham, Vice President, Montage Hotels
"Embassy Suites 'The Circle of Leadership"
By Darci Riesenhuber, Director of Brand Culture, Embassy Suites Hotels
"Applying Consumer Marketing Best Practices to Employee Loyalty"
By Fred Bendana, Executive Director Client Services, Maritz Loyalty & Motivation
"How Incentives are Changing to Keep Existing Staff Motivated?"
By Jim Houran, Partner, HVS Executive Search
PLUS: Mobile Technology - Attracting & Retaining Top Talent - Education - Employee Engagement - Employment Claims & Litigation - Employment Contracts - HR Management.