Editorial Board   Guest Author

Mr. Cisco

Carlo Cisco

Chief Executive Officer, Select Innovations, Inc.

Carlo Cisco is a serial entrepreneur, investor, and innovator. He is best known for his current role as the Founder, CEO, and Chairman of Select Innovations, Inc.

Mr. Cisco started his first successful business in college, helping bring thousands of customers to local venues throughout Miami. He has since helped build or grow companies of all sizes ranging from pre-development stage startups to companies like Groupon and Bloomingdales. Most notably, he helped build Groupon Japan, turning it into one of the company's largest and most successful international markets in just two months.

Mr. Cisco’s current company SELECT is a private membership community and concierge service that provides access to exclusive events, insider pricing, and VIP perks at thousands of locations. SELECT partners with top rated local restaurants and nightlife venues as well as premier global brands in travel, retail, entertainment & more. SELECT's 10,000+ members receive exclusive benefits at over 500,000 partner locations.

SELECT has received a lot of media attention after quickly being called “AMEX for the Next Generation” and “The Black Card for Millennials” by Fox Business.

Mr. Cisco is also a member of the YEC (Young Entrepreneurs Council), an elite organization for successful entrepreneurs. He is frequently featured as an expert on entrepreneurship, business, and marketing in news outlets including Mashable, Forbes, Fox Business, Tech.co, USA Today, TheNextWeb, Entrepreneur Magazine, Yahoo!, WSJ, ReadWriteWeb, and Inc. among many others.

Mr. Cisco was recently named a top ten personal branding expert to follow in 2017 by Entrepreneur Magazine. He was also heralded as “One of hospitality’s fastest growing stars” by the publication.

Please visit http://www.meetselect.com for more information.

Mr. Cisco can be contacted at 646-481-4061 or carlo@meetselect.com

Coming up in April 2018...

Guest Service: Empowering People

Excellent customer service is vitally important in all businesses but it is especially important for hotels where customer service is the lifeblood of the business. Outstanding customer service is essential in creating new customers, retaining existing customers, and cultivating referrals for future customers. Employees who meet and exceed guest expectations are critical to a hotel's success, and it begins with the hiring process. It is imperative for HR personnel to screen for and hire people who inherently possess customer-friendly traits - empathy, warmth and conscientiousness - which allow them to serve guests naturally and authentically. Trait-based hiring means considering more than just a candidate's technical skills and background; it means looking for and selecting employees who naturally desire to take care of people, who derive satisfaction and pleasure from fulfilling guests' needs, and who don't consider customer service to be a chore. Without the presence of these specific traits and attributes, it is difficult for an employee to provide genuine hospitality. Once that kind of employee has been hired, it is necessary to empower them. Some forward-thinking hotels empower their employees to proactively fix customer problems without having to wait for management approval. This employee empowerment—the permission to be creative, and even having the authority to spend money on a customer's behalf - is a resourceful way to resolve guest problems quickly and efficiently. When management places their faith in an employee's good judgment, it inspires a sense of trust and provides a sense of higher purpose beyond a simple paycheck. The April issue of the Hotel Business Review will document what some leading hotels are doing to cultivate and manage guest satisfaction in their operations.