Editorial Board

Mr. Clarke

Troy Clarke

Food & Beverage Director, Royal Sonesta Hotel Boston

Troy Clarke is passionate about food and beverage. He recently joined the Royal Sonesta Hotel Boston as Director of Food & Beverage. In this role, he oversees all food and beverage operations at the hotel, including the hotel’s extensive banquet operation for conferences, weddings and social events; ArtBar Restaurant & Patio; the culinary team, the pastry shop, the beverage team, mini-bar, and in-room dining for the property. The Royal Sonesta Hotel Boston features 22, 000 square feet of flexible meeting space and 400 luxurious guest rooms at its location on the banks of the Charles River in Cambridge. On a day to day basis, Mr. Clarke manages budgets, forecasting, menu development, payroll, creative direction and operational opportunities for an $8.4 million operation for Sonesta. This gives him plenty of opportunity to use his strong leadership, innovation and quality control skills. His strategic thinking has made him a leader in hospitality food and beverage, always seeking new trends to share with his team to aide in their growth and development, as well as showing how important knowing who and what you are is to the continued success of your establishment. Mr. Clarke has over 17 years experience in food and beverage with prior management roles at Loews Miami Beach, the Pfister Hotel, Hilton Milwaukee City Center, Ritz-Carlton Grand Cayman, Ritz-Carlton Boston and the Westin Copley Place Boston. Through the years he has worked in all aspects of food and beverage, from washing dishes, waiting tables through banquet manager and outlets manager. In each position he found the opportunity to continue with his education as a sommelier – a personal passion through the years. Mr. Clarke is active in several professional organizations, including membership in the Society of Wine Educators, the United States Bartenders Guild, Guild of Sommeliers, American Sommelier, and is also a Hotel F&B Council Member. He is a candidate for Best Sommelier in America 2011.

Mr. Clarke can be contacted at 617-806-4301 or tclarke@sonesta-boston.com

Coming up in January 2018...

Mobile Technology: Relentless Innovation

Technology has become a crucial component in attracting and retaining hotel guests, and the need to enhance a guest’s technology experience is driving a relentless pace of innovation. To meet and exceed guest expectations, 54% of hotels will spend more on technology in 2018, and mobile solutions in particular will top the list of capital investments. Many hotels are integrating mobile booking, mobile keys, mobile payments and mobile check-in into their operations. Other hotels are emphasizing the in-room experience, boosting bandwidth and upgrading flat screen TVs to more easily interface with guest mobile devices. And though not yet mainstream, there are many exciting technology developments on the near horizon. The Internet of Things (loT) is taking form in some places, and can be found in guest room control systems, voice activation systems, and in wearable sensors that can be used for access and payment options. Virtual reality headsets are available at some hotels so guests can enjoy virtual trips to exotic locations or if off-property, preview conference facilities and guest rooms. How long will it be before a hotel employs a fleet of robots for room service, or utilizes a hologram as a concierge, or installs gesture-controlled walls that feature interactive digital displays? Some hotels are already using augmented reality for translation services, or interactive wall maps, or even virtual décor. This pace of innovation is challenging property owners and brands to stay on top of the latest technology trends while still addressing current projects. The January Hotel Business Review will explore what some hotels are doing to maximize their opportunities in the mobile technology space.