Editorial Board

Mr. Chomat

Mandy Chomat

Executive VP of Sales & Marketing, Karisma Hotels & Resorts

Armando “Mandy” Chomat joined Karisma Hotels & Resorts in 2007 as the Vice President of Sales & Marketing, where he oversees brand concepts and provides sales and marketing leadership for the collection of luxury properties. With more than 35 years of hospitality sales and marketing experience as a corporate executive, Mr. Chomat brings a wealth of knowledge and experience to his role. Previously, Mr. Chomat spent 17 years as the Unique Vacations Worldwide Representative for Sandals & Beaches Resorts, where he developed all aspects of the market. Mr. Chomat also served as the president and owner of Trac, a sales, marketing, and development company that focused on consulting corporations looking to expand their business in Latin America. Trac’s clients included Alamo Rent-A-Car, Sea World, Air Canada Vacations, and the Jamaica Tourist Board, to name a few. Since joining Karisma Hotels & Resorts, Mr. Chomat has been a key driver of the company’s growth and evolution, including welcoming 21 new properties to the Karisma portfolio in less than 10 years, and overseeing the brand’s expansion beyond the Riviera Maya, Mexico to Jamaica. Furthermore, Mr. Chomat’s innovative ideas have become trends within the industry, the most notable being his creation of the Gourmet Inclusive® Vacation Consultant (GIVC) program, which has become an industry standard for travel agent specialist programs. In less than three years, the GIVC program became so successful that it earned top industry accolades, including Travel Weekly’s Gold Magellan Award for best loyalty program for the past five years. Further, the GIVC program has become a fundamental program in the hotel industry, and major hoteliers have implemented similar programs in order to remain competitive.

Mr. Chomat can be contacted at 305-445-1077 or mchomat@karismahotels.com

Coming up in January 2018...

Mobile Technology: Relentless Innovation

Technology has become a crucial component in attracting and retaining hotel guests, and the need to enhance a guest’s technology experience is driving a relentless pace of innovation. To meet and exceed guest expectations, 54% of hotels will spend more on technology in 2018, and mobile solutions in particular will top the list of capital investments. Many hotels are integrating mobile booking, mobile keys, mobile payments and mobile check-in into their operations. Other hotels are emphasizing the in-room experience, boosting bandwidth and upgrading flat screen TVs to more easily interface with guest mobile devices. And though not yet mainstream, there are many exciting technology developments on the near horizon. The Internet of Things (loT) is taking form in some places, and can be found in guest room control systems, voice activation systems, and in wearable sensors that can be used for access and payment options. Virtual reality headsets are available at some hotels so guests can enjoy virtual trips to exotic locations or if off-property, preview conference facilities and guest rooms. How long will it be before a hotel employs a fleet of robots for room service, or utilizes a hologram as a concierge, or installs gesture-controlled walls that feature interactive digital displays? Some hotels are already using augmented reality for translation services, or interactive wall maps, or even virtual décor. This pace of innovation is challenging property owners and brands to stay on top of the latest technology trends while still addressing current projects. The January Hotel Business Review will explore what some hotels are doing to maximize their opportunities in the mobile technology space.