Insider: Key Considerations When Designing for Owners
By Brian West, Senior Designer, Gensler Los Angeles
Mr. Brian West
The way an owner approaches the design of a hotel property is significantly different from the way in which a developer approaches that same project. Both owner and developer take active roles in the development process, however it’s the owner who will remain with the property long after the developer has moved on.
When owners and developers collaborate to develop a hotel or resort property the partnership between the two entities can be complicated by the indifference between their independent long-term goals. The owners concern for the design is more focused upon the aesthetic longevity and operational cost efficiency – whereas the developers focus is on the quick turn, as their position in the relationship is to leverage their financial obligation for the highest possible return. In my article, I address three key considerations every designer should be aware of when working with hotel property owners.
Read more in the Hotel Business Review in my article "Key Considerations When Designing for Owners”
Click here to read the full article
Sincerely,
Brian West
Sr. Designer
Gensler
310-582-2202
brian_west@gensler.com
