Market & Trends Reports

Guest Satisfaction - February 2010 Chatter Guard Benchmark Report Is Released

PARSIPPANY, NJ - March 15, 2010 - Lodging Interactive, a leading interactive marketing agency servicing the hospitality industry and the publisher of the free Chatter Guard Monthly Benchmark Monitor Report has released its February 2010 report.

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As the last full winter month drew to a close, hotel guests were beginning to warm up in their reviews. In almost ! every area, there were major improvements in hospitality rankings, a welcome change over last months mixed signals. On a scale of 1-5, 5 being “fantastic” and 1 being “poor,” the average lodger reported a 7.54% rise in Resultant Quality Score (3.58 to 3.85), a 10.76% rise in Dining (3.44 to 3.81), a 2.54% improvement in Facilities ratings (3.94 to 4.04), and a 7.37% rise in Housekeeping (3.39 to 3.64). Room scores rose 5.97% (3.52 to 3.73), while Staff improved 8.38% (3.70 to 4.01). Next to Dining, the biggest overall improvement was in the area of Value, which increased from 4.36 to 4.82, an improvement of 10.55%.

To receive the full report, sign up for our newsletter at LodgingInteractive.com.

About Lodging Interactive Lodging Interactive, headquartered in Parsippany, NJ, is a leading provider of Internet Marketing Services to the hospitality, spa and restaurant industries. The company provides a portfolio of effective hotel internet marketing services to hundreds of hotels, resorts, timeshares, spas and restaurants. Clients include branded hotels from nearly every major brand as well as prestigious, landmark independent hotels.

Through its CoMMingle Social Media Marketing Agency operating division, the Company offers hospitality focused and fully managed outsourced hotel social media marketing.

Lodging Interactive is a member of the American Hotel & Lodging Associatiion (AHLA) and is a proud supporter of the Hotel Sales & Marketing Association International (HSMAI). For more information contact Richard Walsh, Vice President of Business Development at sales@lodginginteractive.com or at 877-291-4411. The company’s website is located at www.LodgingInteractive.com.

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Coming Up In The March Online Hotel Business Review

"Hotel Business Review offers weekly articles for hotel management and operation and discussion on emerging growth markets."
Feature Focus
Hotel Human Resources: The Biggest Challenges
The economic challenges of the past four years have led many hotel companies to re-examine the ways in which they do business and how they deploy talent. In many cases, the work did not go away and fewer people were left to carry on the tasks that had previously been shared among many. As we work our way out of the recession and look forward to a healthier economic environment, there is an understanding that despite recovering business levels, we may never see the return of former staffing levels. This "new norm" of operating with leaner teams has led Human Resources professionals and people managers to look at career development and growth opportunities in a new light. The March Hotel Business Review will take a look at some of the strategies being used by successful hotel brands, and techniques human resource directors are currently exploring.
INSIGHTS FOR INDUSTRY LEADERS BY INDUSTRY LEADERS
"The Four Habits of Highly Effective Human Resources"
By James Bermingham, Vice President, Montage Hotels
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"How Incentives are Changing to Keep Existing Staff Motivated?"
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PLUS: Mobile Technology - Attracting & Retaining Top Talent - Education - Employee Engagement - Employment Claims & Litigation - Employment Contracts - HR Management.