Acquisitions & Hotel Openings

Flemings, Mayfair and Sedona Rouge Hotels Join Prestigious Luxe Legends Collection

August 14, 2010 - Each of the 200-plus properties in the Luxe Worldwide Hotel portfolio offers an individual sense of style, a compelling location and the impeccable service that are hallmarks of a Luxe Hotel. To become a Luxe Legend, a hotel must go above and beyond these exacting standards. A Legend must have a style that is trend setting, a historical and storied location and most importantly provide a level of service that is beyond compare. That is certainly the case for Flemings Hotel, Mayfair in London and the Sedona Rouge Resort & Spa in Arizona. Both properties have just earned Legends status to join Luxe Worldwide Hotel's most exclusive collection.

According to Efrem Harkham, Luxe Worldwide Hotel’s CEO & President, "After a review by our selection committee which includes Luxe executives, travel agents and corporate clients, we are pleased to welcome these two exceptional hotels to the exclusive Luxe Legends Collection. Both Flemings Hotel, Mayfair and the Sedona Rouge Hotel & Spa have consistently demonstrated a true understanding of what it takes to be an extraordinary hotel—that it's not just having luxurious accommodations, but it's how you make the guest feel throughout their stay that really matters and what sets the standard."

Luxe Worldwide Hotels is proud to welcome Flemings Hotel, Mayfair and Sedona Rouge Hotel & Spa to its esteemed Legends Collection, joining other internationally renowned properties including Canyon Ranch Tucson, Canyon Ranch Lenox, Palms Place Hotel & Spa, The Hacienda at Hotel Santa Fe, The Inn at Rancho Santa Fe and Villas del Mar.

About Flemings Hotel, Mayfair, London
A Luxe Worldwide Hotel member since 2006, Flemings Hotel is one of London's best-kept secrets. Offering an atmosphere that is more "home away from home" than hotel in the exclusive neighborhood of Mayfair, close to Green Park, Piccadilly, Bond Street, the Royal Academy of Arts and Shepherd Market. Housed in six former townhouses that date back to the 1730's this historic property has just completed an extensive $15 million renovation that radically transforms its public areas. Whether guests stay in one of the 119 guestrooms or one of the 10 fully serviced luxury one, two, three-bedroom and penthouse apartments, they’ll appreciate the well-appointed accommodations, full range of guest amenities and especially the outstanding service provided by the staff.

The Flemings' indulgent and decadent Front Room is fast becoming THE place for afternoon tea with its cupcakes and Champagne and signature Martini Savoury Afternoon Tea. Guests can also enjoy afternoon tea, as well as wicked martinis, cocktails and canapés in the glamorous and chic Cocktail & Tea Rooms. The Grill, which was given a major face lift by London-based interior designer Grant White, now offers a modern European menu created by talented head chef Simon Henbery, who was formerly at celebrity chef Jamie Oliver’s Fifteen.

The newly renovated Looking Glass Room is whimsical and magical, reflecting its name with breathtaking glass and crystal interiors. This exceptional venue for up to 24 is the ideal setting for elegant private dinners, special occasions and inspirational meetings.

For Flemings Hotel, Mayfair information, visit http://www.luxehotels.com/hotels/FlemingsMayfair

About Sedona Rouge Hotel & Spa
A Luxe Worldwide Hotel member since 2005, the Sedona Rouge Hotel & Spa has received numerous awards and accolades from the moment it opened, from both notable travel publications and guests alike. Located in one of the world’s most beautiful settings, the Sedona Rouge encompasses the best of Sedona’s magnificent beauty and service extraordinaire. Favorite guest features include the gorgeous pool with intimate poolside fireplace, outdoor Jacuzzis and star gazing from the rooftop terrace. The magnificent Coconino National Forest that surrounds the hotel is perfect for hiking, biking, and exploring the beauty of the area.

The hotel’s Mediterranean design features 77- guest rooms, including suites and spa guest rooms that boast dramatic colors, rich fabrics and a sensual Andalusian design that was a conscious departure from traditional southwest architecture and pays homage to the history of the area which was originally explored by Spanish conquistador's in the 1500's.

The hotel's 5,000 sq. ft. Spa is elegant, modern and inviting, featuring seven outstanding spa guest rooms, ten spacious treatment rooms, a Spa Gift Boutique and Tranquility Lounge. The Spa at Sedona Rouge offers an array of phenomenal and enriching spa treatments including lifestyle retreats, spa and romance packages, rest/rejuvenation and beauty spa treatments, yoga, healing meditation and guided hikes in Sedona’s Red Rock Country. The Spa at Sedona Rouge also has practitioners on staff who conduct Perfect Health™ Programs designed by the internationally renowned Chopra Center for Wellbeing, featuring co-founders Dr. Deepak Chopra and Dr. David Simon, which teach participants how to bring balance and healing into one's life.

REDS Restaurant & Bar is the first restaurant in Sedona to feature a hip urban ambiance more reminiscent of a bistro in LA or NY. The hotel's midtown setting and superior service enhance its suitability as the host for such prestigious events as the Sedona International Film Festival and is a popular spot for celebrities visiting Sedona.

For Sedona Rouge Hotel & Spa information, visit http://www.luxehotels.com/hotels/SedonaRouge

About Luxe Hotels
Luxe Worldwide Hotels is a privately held, premier representation company of over 200 independently owned and operated hotels in prominent locations around the globe including world-renowned and award-winning Canyon Ranch Tucson, Canyon Ranch Lenox, Palms Place Hotel & Spa in Las Vegas, and Flemings Hotel, Mayfair in London. Every member of Luxe Worldwide Hotel offers guests an individual sense of style and an attention to detail that goes way beyond pure utility -- some are luxurious, some exotic, some eccentric. Each hotel is as individual as the hotelier who owns and manages it, but all share a commitment to exceed and anticipate a guest's needs and pamper them completely. At Luxe Worldwide Hotels, it's not just about the luxurious surroundings, it's about how we make a guest feel while in residence. For more information on Luxe Worldwide Hotels, visit www.luxehotels.com or call 1-866-LUXE-411.

Contact:
JC Communications, LLC
Jane Coloccia at 609-737-2587
email: janecoloccia@gmail.com
Michele Lee at 571-451-9713
email: Leem108@comcast.net

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