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Sereno Group Appoints New GM as It Embarks on Second Project in Lake Como

Christian Langlade Announced as General Manager of Le Sereno St. Barth’s. Current General Manger Javier Vila to Continue Working With The Group Overseeing New Le Sereno, Lake Como

New York, New York - January 12, 2012 -nThe Sereno Group, owner and operator of Le Sereno and Le Sereno Villas in St. Barth and soon, Le Sereno, Lake Como in Italy, is pleased to announce the appointment of **Christian Langlade8* as the new general manager for Le Sereno St. Barth’s. Mr. Langlade begins in his new role effective January 2012. Javier Vila, Le Sereno St Barth’s current general manager will continue working with the group overseeing hotel operations and preparing for the opening of the Lake Como location in 2013.

“We are very excited to welcome Christian Langlade,” says Luis Contreras, owner of Le Sereno. “Christian has an impressive track record and a deep understanding of the level of service our guests have come to expect, and we are confident he will continue to uphold and improve Le Sereno’s reputation as the premier property on St.Barth.”

Langlade brings to his position extensive experience in exclusive, ultra-luxury hotel operations. Most recently he served as general manager of the Hotel Christopher in St. Barth’s and before that he was manager and director of projects at Sandy Lane in Barbados for four years. Before moving to the Caribbean Mr. Langlade worked with Kempinski in Istanbul, La Reserve in Geneva and Orient Express Hotels.

Langlade holds a degree in Hotel Management from the Paris Hotel School. Joining Langlade at Le Sereno St. Barth is his wife, Sandrine Langlade, who will serve as Lodging Manager and will be active in new client development in Europe, North and South America and expanding marketing efforts.

“The addition of Langlade to run the St Barth’s property and with Javier Vila working with us at the group level represents an exciting step forward for The Sereno Group” continues Contreras. “With this team in place the newest Sereno property in Lake Como is poised to become one of the most exciting and exclusive destinations for discerning travelers to Italy in 2013.”

Long a favorite destination for the world’s most selective travelers, Lake Como will soon see the addition of Le Sereno, Lake Como, scheduled for completion in 2013. Located on prime lakefront property in the village of Torno, the hotel is just a few minutes-drive from the city of Como and less than 40 miles from the Milano-Malpensa airport. Reflecting its sister property in St. Barth, Le Sereno, Lake Como will be an intimate property with 30 oversized rooms, all boasting waterfront views and extraordinary attention to design, detail and service. The hotel will be positioned as the most stylish and private sanctuary among the lake’s select group of resort offerings.

For more information on The Sereno Group, please contact Luis Contreras at luis.contreras@fulcrum-llc.com or visit www.lesereno.com.

About The Sereno Group:
With the addition of the Lake Como property and future expansions to be announced, The Sereno Group is the owner and operator of a small number of hotels at the upper echelon of the luxury market. Themes carried through each hotel include small, intimate number of rooms, locations in some of the worlds most coveted destinations, oversized rooms and suites, understated luxury, and exact attention to detail in design, service and amenities.

About Le Sereno St. Barth’s:
Le Sereno is an intimate beachfront hotel with 37 suites and three, 7,000 square foot, four-bedroom Villas each with a private pool and garden. Inspired by the style and energy of St Barth, renowned Parisian designer Christian Liaigre has positioned Le Sereno as the most stylish and private sanctuary among the island’s select group of hotels. Le Sereno stretches along 180 meters (600 feet) of sandy beach on the coveted Grand Cul de Sac, where virtually all of the suites and villas have a view of the turquoise lagoon. An impeccably trained, around-the-clock staff prides itself on anticipating each guest's every whim, with an array of “laid-back luxury” amenities and services. Opened in November 2011, The Spa at Le Sereno is the island’s newest, full-service luxury spa featuring products and techniques by Ligne St Barth and the island’s only true waterfront treatment suite. The Restaurant des Pecheurs specializes in fresh seafood simply and elegantly prepared. Other amenities include the Le Sereno Bar and Lounge, a freshwater swimming pool, and fitness center.

Contact:

Laura Millett/Kevinie Woo
Murphy O’Brien Public Relations
310-586-7142
lmillett@murphyobrien.com
kwoo@murphyobrien.com

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