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BrightEdge and VIZERGY® Partner to Offer the Hotel Industry’s Leading SEO

VIZERGY One of the First Hospitality Digital Marketing Companies to Utilize BrightEdge

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Jacksonville, FL - February 8, 2012 - VIZERGY, a hospitality digital marketing leader, has partnered with BrightEdge, a best-in-class SEO technology provider, to offer advanced search engine optimization (SEO) services for the hospitality industry. BrightEdge collects and analyzes competitor data allowing VIZERGY to develop a strategic on-site SEO offense and proprietary, hotel-specific link building, further enhancing the company’s award-winning marketing services. The combination of VIZERGY’s professionally trained SEO team and BrightEdge’s technology will help hotels outdo their competition in search engines and drive direct bookings.

Hotels can take advantage of the power of this partnership with a new product offering from VIZERGY – “SEO Advantage Plus,” which features three key components. Thanks to BrightEdge technology, VIZERGY can determine which keywords are yielding results for hotels’ competition, allowing hotels to immediately capitalize on similar keywords. A detailed opportunity analysis takes the competitive research a step further, identifying not only the competitors’ keywords, but also the pages that drive the bulk of their traffic and the most effective backlinks for their SEO. VIZERGY’s team, which was recently trained by link building guru Eric Ward, then implements unique, ethical and effective link building strategies to help boost natural search rankings.

The goal in partnering with BrightEdge and offering the “SEO Advantage Plus” program is to ensure VIZERGY continues to offer the industry’s best, results-driven SEO services. From knowing the competition, to implementing ethical strategies, to maximizing search visibility, website traffic and revenue, VIZERGY prides itself on being the ideal choice for independent hotels, hotel management companies and major brands.

“Making our clients successful is priority number one,” said VIZERGY’s Director of Online Acquisition Marketing Lisa Klueppel. “SEO is a hugely important and often complex component of hotels’ online marketing mix. Using BrightEdge’s technology is another step we’ve taken to make sure we stay ahead of our competition and are able to provide SEO services that are second to none.”

About BrightEdge
BrightEdge is the leading site, search, and social management solution for global enterprises, helping more than 1,100 of the world’s largest brands stay ahead in the rapidly evolving Internet landscape. BrightEdge S3 drives more than $4 billion in organic search across industries, harnessing the power of analytics to drive revenue from web sites, search engines and social networks across the globe in a measureable, predictable way. BrightEdge is based in San Mateo, CA and is privately held with financing from Battery Ventures, Altos Ventures and Illuminate Ventures.

For more information, please visit www.brightedge.com, friend us on Facebook at www.facebook.com/seoplatform or follow us on Twitter at www.twitter.com/brightedge.

About VIZERGY
VIZERGY, founded in 1998, is an award winning hotel Internet marketing company that empowers hotels and resorts to drive revenue through the Internet. VIZERGY offers Internet marketing, search engine optimization, paid search ads, Website design, e-mail marketing, social media strategies and reservation services to help properties aggressively compete online.

For more information on VIZERGY and its services, please visit www.vizergy.com, call William Bellis at 904.389.1130 Ext. 171 or email william.b@vizergy.com. Join us on Facebook and Twitter.

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