NewcrestImage to Develop a 132-room Hyatt House in Frisco, Texas; Late 2015 Opening Planned

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. December 18, 2014

FRISCO, TEXAS - December 17, 2014 - NewcrestImage announced plans to construct a 132-room, six-story Hyatt House Hotel in Frisco, Texas. Optimally located at the intersection of Parkwood Boulevard and Gaylord Parkway, the upscale extended stay hotel will be within walking distance of the Frisco Conference Center, the Dr Pepper Ballpark, the Dr Pepper Arena, and the Stonebriar Centre mall, in addition to the myriad restaurants in the vicinity.

The hotel will be located less than a mile from the future practice facility and preseason training ground for the Dallas Cowboys, which is slated to open in 2016. The hotel will also be a mere two miles from Shops at Legacy and the upcoming North American headquarters for Toyota, both in nearby Plano, and six miles from the forthcoming Nebraska Furniture Market in Colony, Dallas-Fort Worth's largest retail development.

"We're thrilled to welcome NewcrestImage to Frisco," said Mayor Maher Maso. "We're proud NewcrestImage chose Frisco to develop its Hyatt House hotel, a premier property that will attract new tourism and business opportunities to our growing community. We look forward to working with NewcrestImage on future partnerships that build upon Frisco's reputation as a major destination for sports, entertainment and conventions."

The hotel will be the first new-build Hyatt House hotel in Texas, and the property will be built and managed by NewcrestImage, a Texas-based hotel management, development and construction company with 18 other properties in the state, and seven others under development.

"We are delighted to expand our relationship with NewcrestImage to continue the growth of Hyatt's select service brands in North America," said Jason Gregorek, vice president, real estate and development for Hyatt. "This hotel will be a great addition to the area as it continues to grow, and will be an ideal home-base for business and leisure travelers visiting the many corporate facilities, sports arenas and music and culture venues in the area."

Designed with extended stay visitors in mind, the Hyatt House brand delivers distinctive hotels which offer guests a social and modern environment where they feel like residents, and can maintain their routine while on the road. When completed this hotel will offer 132 residentially inspired studio and one and two bedroom Kitchen Suites, each offering the home-away-from-home comforts essential to extended stay visitors. In addition the property will offer indoor and outdoor spaces, a living room-like lounge, complementary hot breakfast, and a 24-hour workout room as well as a laundry facilities and a Guest Market.

About NewcrestImage

NewcrestImage, LLC is a privately-owned, Texas-based hotel management, development, and construction firm. The company's principals have a combined experience of over a century in the hospitality industry. Their collective experience, combined with their single-minded dedication to providing guests with first-rate lodging accommodations and best-in-class guest services, are at the core of the company's continuing success. The company designs, builds and operates state-of-the-art hotels for the most renowned brands in the hospitality industry. To learn more about NewcrestImage, visit NewcrestImage.com, become a fan at facebook.com/NewcrestImage or follow them at twitter.com/NewcrestImage.

About Hyatt House

Launched in 2012, the Hyatt House brand was designed to welcome residents rather than guests. Inspired by extensive research of guest experiences, Hyatt House hotels are designed to surprise and delight with services, amenities, upscale spaces and a casual, comfortable environment that will remind guests of home. Residentially inspired studios, one- and two-bedroom suites feature contemporary full kitchens, living space with flat panel HDTVs and bedrooms with a plush bed. Complimentary Wi-Fi is available throughout the hotel. A complimentary Morning Spread, full hot breakfast, is served daily as well as a complimentary Evening Social with savory bites, beer and wine. In lieu of the Evening Social, some locations have an H BAR featuring the Sip+Savor menu and full bar. Public spaces include a 24-hour workout room, Guest Market and laundry facilities. A friendly House Host is available to check-in guests, provide directions or help with other needs so guests feel right at home. The brand is committed to helping guests keep their real-life routines rolling while on the road. The Hyatt House brand offers more than 50 locations throughout the United States. To learn more about Hyatt House or to book a reservation visit www.hyatthouse.com.