Oriental Sea Villas & Hotel Company to Debut Sheraton Brand in Danang, Vietnam

Scheduled to Open in Early 2018, Sheraton Danang Resort Will Mark the Debut of the Sheraton Brand into Danang, the biggest city on the South Central Coast of Vietnam

. May 13, 2015

DANANG, Vietnam. - May 13, 2015. Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) today announced its global powerhouse Sheraton® brand will debut in Danang, Vietnam's third largest city, with the signing of Sheraton Danang Resort, a beachfront property. Scheduled to open in early 2018, the agreement with Oriental Sea Villas and Hotel Company Ltd follows closely behind the signing of Four Points® by Sheraton Danang late last year, signifying the growing presence of Starwood Hotels in the city and the country.

"We are excited to introduce the Sheraton brand in Danang, considered one of Vietnam's most popular vacation spots and the gateway to Vietnam's central region," said Lothar Pehl, Senior Vice President, Operations and Global Initiatives, Starwood Hotels & Resorts Asia Pacific. "As the largest and most global brand for Starwood, we are confident that Sheraton Danang is well-positioned to meet the demands of business and leisure travelers alike via the brand's signature amenities and offerings."

The Sheraton Danang Resort will be located on the popular white sands of Danang Beach and will feature 250 guestrooms. Upon completion, the hotel will boast 1,066 square meters of meeting and function space, including two ballrooms and five meeting rooms. In addition, the resort will open the Shine Spa for Sheraton™ alongside one of the brand's signature restaurants and one other dining venue. Recreation facilities will include a swimming pool and the state-of-the-art Sheraton Fitness®.

"Vietnam continues to be among the world's fastest growing emerging economies and poses many opportunities for our hotel brands," said Rajit Sukumaran, Senior Vice President of Acquisitions & Development, Asia Pacific. "The signing of Sheraton Danang Resort strengthens the current and growing Starwood footprint in the country and signifies our confidence in the long term growth plan of Vietnam."

The Sheraton Danang Resort is ideally located 6.2 kilometers from Danang International Airport, the third busiest airport in Vietnam and an important transport hub in the central region. Danang is considered a gateway to several of Vietnam's UNESCO World Heritage Sites, including the Imperial City of Huế, the Old Town of Hội An, and the Mỹ Sơn ruins.

"We are very pleased to welcome a worldwide leader in the hotel and resort industry to the area, further solidifying Danang's dominance as one of Vietnam's premier destinations for both business and leisure travelers," stated Mr. Le Minh Phuc, Representative of the Oriental Sea Villas & Hotel Company.

Sheraton Danang Resort will join the Starwood portfolio of four operating properties in Vietnam—Sheraton Hanoi Hotel, Sheraton Saigon Hotel & Towers, Sheraton Nha Trang Hotel & Spa and the recently opened Le Meridien Saigon —and one more in the pipeline--Four Points by Sheraton Danang.

About Starwood Hotels & Resorts Worldwide, Inc.

Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with more than 1,200 properties in some 100 countries and over 180,000 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Meridien®, Sheraton®, Four Points® by Sheraton, Aloft®, Element® and the recently introduced Tribute Portfolio™. The Company boasts one of the industry's leading loyalty programs, Starwood Preferred Guest (SPG®), allowing members to earn and redeem points for room stays, room upgrades and flights, with no blackout dates. Starwood recently announced plans to spin off its Starwood Vacation Ownership, Inc. business, a premier provider of world-class vacation experiences through villa-style resorts and privileged access to Starwood brands, into a standalone public company by the end of 2015. For more information, please visit www.starwoodhotels.com.

About Sheraton Hotels & Resorts

Sheraton helps guests make connections at more than 430 hotels in over 70 countries around the world. The brand recently completed a $6 billion global revitalization and is now in the midst of an $8 billion global expansion over the next three years. Sheraton is owned by and is the largest and most global brand of Starwood Hotels & Resorts Worldwide, Inc., one of the leading hotel and leisure companies in the world with more than 1,200 properties in 100 countries and over 180,000 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Meridien®, Sheraton®, Four Points® by Sheraton, Aloft®, Element® and the recently introduced Tribute Portfolio™. The Company boasts one of the industry's leading loyalty programs, Starwood Preferred Guest (SPG®), allowing members to earn and redeem points for room stays, room upgrades and flights, with no blackout dates. Starwood recently announced plans to spin off its Starwood Vacation Ownership, Inc. business, a premier provider of world-class vacation experiences through villa-style resorts and privileged access to Starwood brands, into a standalone public company by the end of 2015. For more information, please visit http://www.starwoodhotels.com.

Media Contact:
Daryl Pan
Specialist, Corporate Communications
[email protected]
65-6335-4879

Business Contact:

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