HeBS Digital to Showcase Digital Technology Created to Increase Hotel Revenues at HITEC 201
New York, NY. - June 10, 2015. HeBS Digital, the award-winning hotel digital technology, website design, full-service digital marketing and website revenue optimization consulting firm will exhibit at HITEC 2015 and showcase its digital technology offerings designed to dramatically increase property website direct online revenues. The company's technology line, created in-house to fit the needs of top-tier major hotel brands, luxury and boutique hotel brands, resorts and casinos, hotel management companies, franchisees and independents includes:
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smartCMS: A three-time American Business Award winner, the smartCMS (Content Management System) was created to empower hoteliers to seamlessly manage their website presence on the three screens via a single dashboard, engage users like never before, and maximize revenues from the direct online channel. The smartCMS offers complete control over website content (visual, textual, promotional), dynamic content personalization, one-to-one-marketing and unparalleled merchandising capabilities.
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Dynamic Rate Marketing Gateway: Proprietary "DRM Gateway" technology seamlessly integrates real time availability and pricing in various marketing initiatives: From meta search to banner advertising, retargeting and Google Adwords to email marketing
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Reservation Recovery Applications Suite: Approximately 1/3 of website visitors initiate a room booking and only 5% of those complete the booking. HeBS Digital's suite of Reservation Recovery products help hoteliers recover abandoned bookings and increase the conversion rate on their website by over 55%.
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Interactive Marketing Applications: The perfect home base for multichannel marketing campaigns, generating buzz, increasing traffic to the site, encouraging repeat visits, and ultimately increasing bookings overall. These applications also allow hoteliers to create a database and opt-in email list of highly engaged customers to use for later marketing initiatives as well as engage users via social media.
"HeBS Digital invites hoteliers to visit our hospitality digital technology experts at HITEC to discuss the latest technology innovations in our industry" said Max Starkov, HeBS Digital President & CEO. "As a company with a consistent forward-thinking digital technology practice, we are enthusiastic about demonstrating how our cutting-edge website and digital marketing innovations such as dynamic content personalization, dynamic rate marketing and digital merchandising applications dramatically increase the property website direct online revenues."
HeBS Digital invites HITEC 2015 attendees to visit booth #128. To book an appointment with HeBS Digital at HITEC 2015, or to learn more about the firm's full-service hotel digital marketing, technology, website design and direct online channel consulting services, please email [email protected] or call 212-782-3315.
About HeBS Digital
Founded in 2001, HeBS Digital is the industry's leading digital technology, full-service hotel digital marketing, website design and direct online channel consulting firm based in New York City (www.hebsdigital.com). HeBS Digital has pioneered many of the "best practices" in hotel digital marketing and website revenue optimization, as well as a range of industry-first digital technology applications. The firm has won more than 280 prestigious industry awards for its digital marketing and website design services, including numerous Adrian Awards, Davey Awards, W3 Awards, WebAwards, Magellan Awards, Summit International Awards, Interactive Media Awards, and IAC Awards. A diverse client portfolio of top-tier major hotel brands, luxury and boutique hotel brands, resorts and casinos, hotel management companies, franchisees and independents, and CVBs are benefiting from HeBS Digital's direct online channel strategy and digital marketing expertise. Contact HeBS Digital's consultants at (212) 752-8186 or [email protected].
Web: http://www.hebsdigital.com
Facebook: http://www.facebook.com/hebsdigital
Twitter: https://twitter.com/HeBS_NYC
LinkedIn: http://www.linkedin.com/company/hospitality-ebusiness-strategies
Google+: https://plus.google.com/107562536911518066194/posts
Media Contact:
Mariana Mechoso Safer
[email protected]
212-752-8186
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
