The Perry Hotel Key West at Stock Island Marina Appoints Jenny Lorenz as Sales & Marketing Manager

• 
  SAVE
• 
  SHARE
• 
  TEXT SIZE
• 
  PRINT
• 
  COMMENT
• 
  PDF

. November 20, 2017

KEY WEST, FL. November 20, 2017 — The Perry Hotel Key West at Stock Island Marina has announced the appointment of Jenny Lorenz as Sales & Marketing Manager. The 100-room boutique hotel opened its doors this summer on the private, 220-slip Stock Island Marina with features that include spacious guest rooms with waterfront views, two seafood-driven restaurants, and a posh pool deck with hammocks, a fire pit and direct marina access.

In her new role, Jenny will be responsible for implementing operational objectives to drive sales, developing field sales action plans, analyzing The Perry's target markets and executing marketing plans to reach said markets. She will also oversee the coordination of meetings, events and room block sales in an effort to create unique group experiences and maximize revenue potential for the area's newest hotel.

A Chicago native and graduate of the University of Wisconsin Whitewater, Jenny moved to Key West more than six years ago to pursue a career in marketing. In addition to bringing an expert knowledge of the destination to The Perry's executive team, she has worked in various sales and marketing positions to hone her skills in sales, strategic planning, and event coordination.

Prior to working with The Perry, Jenny was Senior Marketing Strategist at Two Oceans Digital in Key West, Florida - a digital marketing agency that offers web design, SEO and advertising services. Here, she managed a diverse base of more than 200 clients, developed full digital marketing campaigns, and handled client recruitment. In her previous position as Marketing & Events Coordinator at Old Town Manor Inn & Rose Lane Villas Guesthouse in Key West, she was responsible for interpreting Google Analytics to increase web traffic and engagement, promoting local events, designing advertising graphics to align with company brand image, and social media management.

“I'm thrilled to join such a motivated team that's taking Stock Island by storm” said Jenny. “I look forward to using my skills and experience to put this area on the map as a great option for Key West travelers seeking a tranquil getaway with great access to top destination activities. We have some exciting things in the works that will allows us to showcase Stock Island's nautical history in an authentic way that exceeds the expectations of today's modern traveler.”

Jenny is an avid runner and has completed five Chicago Marathons, three Keys100 Ultra-marathons, and two Ragnar Relays.

ABOUT THE PERRY HOTEL KEY WEST AT STOCK ISLAND MARINA

Inspired by the industrial nature from which Stock Island has developed, The Perry Hotel Key West at Stock Island Marina blends smooth wood finishes with rustic metal details, paying homage to the area's iconic maritime heritage. Steeped in Key West's roots and the tradition of working boatyards, fishing fleets and marinas, the property's interior design blends sharp, rugged elements with warm, ocean-inspired touches, evoking the history of weathered fisherman who sought refuge in Stock Island's Safe Harbor. Perched at the edge of a brand new state-of-the-art 220-slip marina — the largest deepwater marina in the Florida Keys — the 100-room boutique hotel's pool deck overlooks the working waterfront, where yachtsmen mingle with artists and fishermen. Guest rooms with spacious, private balconies and waterfront views welcome visitors from all walks of life, while two 'boat-to-table' seafood-driven restaurants — Matt's Stock Island Kitchen and Bar and The Salty Oyster Dockside Bar and Grill — offer classic Key West comfort food with an innovative twist. Within the Stock Island Marina Village are more restaurants, an on-site distillery, local artists' studio, an organic community garden, and a very popular dog park — which all operate harmoniously throughout the approximately 42 acre complex. For more information, please visit www.perrykeywest.com and follow the property on social media @perrykeywest, @mattsstockisland.

Media Contact:
Diamond Public Relations
Sydney Feldman
[email protected]
305.854.3544