SUBSCRIBER CONTENT PREVIEW
Why go Local?
"Going Global" has been a theme for management consultants, business news pundits, and government representatives for some time. Why look in the other direction? I agree with philosophers who say that we humans seem to be on some kind of giant pendulum where our attention and our emotions swing from one extreme to another.
Globalization has been a hot topic in the business world for a while now. Businesses believe that virtually every human need, every desire, every problem could be solved if only we could globalize our business operations. Aided by new technologies, all businesses embraced the idea of globalizing. The economic result of this philosophy has been spectacular. Economic progress throughout the world has been beyond anyone's expectations.
But recent scares concerning imported food and other consumer products, turbulence in the world financial markets, and the prospect of $100 a barrel oil give pause to those people who were such enthusiastic supporters of globalization in the past.
Coupled with the realization that globalization is not completely a "good thing", came the idea that the businesses across the street have something to sell. Those farmers just outside of town were still in business; in fact, they were selling their crops ...
"The Hotel Business Review articles are a terrific source for current hotel industry information and trends".