From a financial perspective, the lodging sector in the United States is healthy, according to PKF Hospitality Research. The current market and industry conditions dictate some tightening in the lending community, however, and there's certainly no lack of competition for funding. Capital just isn't as abundant as it's been for the past few years, and you'll need a more aggressive and comprehensive method to attract these investors.

Following are 10 powerhouse steps to attract investors to your property. I encourage you to evaluate every aspect of your hotel, including its overall appearance, functionality, operations, and profitability. Readying your property for new opportunities is a lot of work, but once you have investors lined up, it'll be worth all the effort.

1. Look at your property with fresh eyes: Before you do anything else, take a step back from your day-to-day dealings and observe your property from an outside point of view. Consider what an investor, who doesn't know the ins-and-outs of your hotel, would see. Are services and amenities up to par and representative of today's trends? Do you deliver on promises to your guests? Is the design of your hotel reflecting the audience you need to attract? Is it time to ...