Editorial Board   Guest Author

Ms. Zeidel

Robin Zeidel

Founder & Owner, Zeidel & Associates P.C.

Robin Zeidel is the founder and owner of Zeidel & Associates P.C. She handles a wide spectrum of real estate transactions, including acquisitions, sales and development and office and retail leasing, as well as construction, architectural, design and engineering projects. She also has extensive experience in the hospitality sector in particular and has handled numerous transactions involving hotels, resorts, bars, restaurants and spas on behalf of both owners and operators. Ms. Zeidel is a member of the Women's Business Enterprise National Council, the Academy of Hospitality Industry Attorneys, International Council of Shopping Centers and the New York State Bar Association. Ms. Zeidel earned an AV® Preeminent™ Peer Review Rating from Martindale-Hubbell, which is the highest rating available for legal ability and professional ethics. Prior to founding the firm in 2010, for six years Ms. Zeidel held the position of Assistant General Counsel at Starwood Hotels & Resorts Worldwide, Inc. At Starwood Hotels Ms. Zeidel was responsible for all core real estate matters, including the purchase and sale of hotels and other holdings; architecture, design and construction projects such as hotel and spa development and construction; leasing transactions related to retail, spa and food and beverage outlets and all oversight for the company's North American corporate office leasing portfolio, including the company's headquarters relocation. During her tenure at Starwood, Ms. Zeidel was appointed to the Steering Committee of the Association of Corporate Counsel's Real Estate Committee. Ms. Zeidel began her legal career at Stroock & Stroock & Lavan's New York office, and practiced real estate there and at other preeminent New York City firms, representing owners, developers, retailers, office tenants, lenders and borrowers in a broad variety of transactions. Ms. Zeidel graduated magna cum laude from Brooklyn Law School and obtained her B.A. cum laude at Vassar College. She lives in Westchester County, New York, with her husband and two children.

Ms. Zeidel can be contacted at 914-902-3333 or rzeidel@zeidellaw.com

Coming up in November 2020...

Hotel Design: Home Away From Home

With the rise of the sharing economy and the peer-to-peer marketplace for lodging options, hoteliers are re-thinking the look, feel and appeal of their locations. There is an emphasis on re-creating a feeling of homeyness - a comfortable, cozy and inviting space that feels like home. 'This is accomplished through the careful selection of furniture design, paint colors, lighting design, artwork, bathroom fixtures and textile accessories. In addition, some hotels are providing their guests with upscale amenities, such as a book and movie library, home-style kitchenettes, a coffee machine with locally-sourced beans and tea, or even a batch of fresh-baked cookies. Similarly, there is a growing design trend based on the concept of place-making. Travelers are searching for experiences that are unique and authentic to the locale in which they find themselves, and so hotel designers are integrating a sense of place into their work. This is partially achieved by incorporating traditional artisanal crafts and other local artwork into hotel rooms and communal spaces. Another design trend includes the creation of full-service, co-working environments within the hotel. Guests don't like to stay alone in their room when they need to work, so now they can go downstairs to the lobby-or up to the roof-to work among others. These areas encourage guests - and non-guests alike - to stay as long as they like and to partake of hotel amenities. Finally, recognizing the importance of the Wellness Movement, some designers are exploring how room design can increase the likelihood of deep and restorative sleep. Creating dark and quiet spaces, blocking excessive light, providing guests with a selection of different kinds of pillows, and the ability to control room temperature, are a few of the best practices in this area. These are some of the architecture and design topics that will be covered in the November issue of the Hotel Business Review.