Editorial Board   Guest Author

Mr. Adelson

David Adelson

President & CEO, Intelity Corporation

David Adelson is founder, CEO and president of Intelity, creator of integrated guest services software for the hospitality industry. Since the company began, Intelity has installed its unmatched ICE platform on multiple devices (TVs, smartphones, tablets and PCs) at more than 500 hotels on six continents. It was the first company to allow hotels to offer guest services on tablet in guestrooms and through guests' personal devices. Mr. Adelson has used his background in business that began with his graduation from Penn State as well as nearly two decades of executive leadership experience within the travel and hospitality industries to shape Intelity into a company with a presence within the portfolio of every major hotel brand in the world. In 2011 and 2013, Intelity was awarded with the HFTP Visionary Award. Mr. Adelson currently currently serves on the HTNG Vendor Advisory Council and has previously been an administrator for hospitality industry courses at Boston College, Cornell University and Drexel University.

Mr. Adelson can be contacted at 888.738.7271 or david.adelson@intelitycorp.com

Coming up in November 2019...

Architecture & Design: Biophilic Design

The hospitality industry is constantly evolving to meet and exceed guest expectations. As a result, hotels are always on the lookout for new ways to improve the guest experience, and architecture and design is an essential part of this equation. Bold design is often the most effective way to make an exceptional first impression - an impression guests use to distinguish between brands. One design trend that is being embraced worldwide has become known as “Biophilic Design.” Biophilic design is based on the concept of biophilia, which is the theory that human beings have an innate tendency to seek out nature, natural elements, and natural forms. Biophilic design is more than hotels simply adding a surplus of plants; it involves incorporating specific design elements into a hotel in order to imbue it with a sense of wellness and well-being. Some of those elements include exposure to natural lighting; views of nature and rooms with a view; natural architectural patterns; salvaged or reclaimed woods of all types; reclaimed metals; sustainably sourced stone; living green walls and vertical gardens; and direct and indirect exposure to nature. Hotels that have incorporated biophilic design into their properties are reaping the benefits associated with this trend including reduced stress responses, better air quality, lower energy costs, and more positive guest reviews. Biophilic design has also been shown to improve guest moods and to satisfy consumer demand for environmental responsibility. Savvy hotel owners and managers are aware that nature-inspired elements enhance their guests' comfort and well-being, which is why this trend is becoming so prevalent. Biophilic design is just one topic in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.