Editorial Board   Guest Author

Ms. Khorshid

Lema Khorshid

Founding Partner, Fuksa Khorshid, LLC

Lema Khorshid is one of the founding partners at Fuksa Khorshid, LLC where she handles a wide range of legal matters for small to mid-sized closely held businesses in Chicago and New York. She frequently assists her clients with corporate transactional and intellectual property matters; and, for the past three years she has been lead counsel on several mergers and acquisitions that have taken her clients all over the globe. Her proactive and team centric approach to counseling her business clients means empowering them with practical and creative legal solutions that are closely intertwined to their business strategy. Rather than teaching them how to react to a “legal crisis”, Ms. Khorshid encourages her clients to be proactive about their business ventures by developing sound legal and business strategies that work in tandem to help them maximize their profit and ensure their long term success. Ms. Khorshid is frequently invited to guest speak at Small Business Centers all over Chicago, where she teaches workshops to entrepreneurs on a myriad of legal and business issues that affect their businesses. In 2009, Ms. Khorshid was honored by the Business Ledger for being one of the twenty two influential women in business in Chicago. Prior to being a partner at Fuksa Khorshid, LLC, Ms. Khorshid spent over six years consulting hospitality, fashion, and entertainment clients on their branding and public relations strategies and initiatives in Chicago. Her clients included several prominent fashion retail establishments, hotels, nightclubs, and restaurant groups such as: The W Hotels, The Park Hyatt Chicago, Le Meridien, The Sutton Place, The Whitehall, crobar, DKNY, French Connection, Guess, Kenneth Cole, Nicole Miller, Thomas Pink, and Bloomingdale's, to name a few. Ms. Khorshid sits on the Board of Directors for the University of Illinois Entrepreneurship Advisory Council, The Gateway for Cancer Research, and The Light Project. She has chaired several large scale fundraisers to support arts and cultural initiatives in underprivileged communities; brought awareness to Chicago's fashion and arts scene; and, raised thousands of dollars to support educational initiatives for entrepreneurs. Since 2006, she founded and chaired the BizOver™, a large scale marketing and networking platform for entrepreneurs. Ms. Khorshid received two bachelor's degrees from the University of Illinois at Champaign-Urbana in Finance and Marketing, with a concentration in International Business and Italian (2000). She received her Juris Doctorate from Loyola University School of Law in Chicago (2004). Ms. Khorshid is proficient in Arabic, French, and Italian. In her time away from the office, Ms. Khorshid loves international travel, is a self proclaimed foodie, and has a penchant for fashion and film.

Please visit www.fklawfirm.com for more information.

Ms. Khorshid can be contacted at 312-266-2221 or info@fklawfirm.com

Coming up in January 2020...

Mobile Technology: Meeting Tech Expectations

What once seemed futuristic is now the norm, owing to the escalating developments in mobile technology, and hotels must continue to innovate in order to meet guest expectations. In a recent study from Mower, 65 percent of guests said they would gladly pay more for a hotel that provides the mobile technology they deem essential. The same study shows that 44 percent of travelers are more likely to book a smart hotel, and nearly 7 in 10 want to use smart devices provided by the hotel. And how do guests wish to use all this technology? A majority expressed a desire for mobile check-in and check-out, and mobile payment options. They also want to be able to stream content from their phone to the TV; to make service requests of the hotel staff; to control in-room lighting, temperature and sound; to order food and beverages; and to request a wake-up call - all from their mobile device. Guests also expressed preferences for robust wi-fi and convenient device charging ports throughout the hotel. They also appreciate the use of hotel branded apps which allow a guest to book a room, access loyalty programs, receive discounts and rewards, and even use the app to choose the room, floor and view they prefer. Some hotel apps also allow a customer to track their charges throughout their stay, rather than waiting to receive a bill at the end. Finally, mobile tech lounges are popping up more frequently in some hotels. These lounges offer guests the opportunity to perform tasks like airline check-ins or access to local info guides, but they also provide a place where guests can comfortably get some work done outside their room. The January Hotel Business Review will report on what some hotels are doing to meet their customers' expectations in the mobile technology space.