Editorial Board   

Mr. Hall

Stephen Hall

Founder, Brandworks Distribution LLC

Stephen S.J. Hall was a 1956 graduate of the school of Hotel Administration at Cornell University. He also holds an MBA with high honors from Michigan State University as well as a Masters Degree in Divinity from Harvard. After serving as a Marine Corps officer from 1956 to 1958 he spent most of his career in the hospitality industry starting as a field engineer with Sheraton Corporation. He was promoted to Director of Operations Support for ITT Sheraton leaving in 1971 to become Vice President for Administration of Harvard where he managed 10 departments with an annual budget of $95 million dollars spending an additional 300 million per annum for new construction. While at ITT Sheraton one of his duties was as the first Quality Assurance Director in the industry. In 1981 he formed a quality assurance consulting company and implemented the first quality assurance program in the American Hotel and Lodging Association. The company also put in programs in the Bahamas as well as several hotels in the US including the Greenbrier in White Sulphur Springs, WV. Mr. Hall has taught Quality Assurance at several universities including Cornell, the University of Nevada Las Vegas, New Hampshire, the Instut de Management Hoteiier in Cergy- Pontoise, France as well as Glion in Switzerland where he was also the Director of Studies. He has given seminars worldwide. He has also held positions as Pastor of the Congregational church in Cohasset Massachusetts and the Associate Pastor of the American Church in Paris, France. Mr. Hall has written and published four books: QUALITY ASSURANCE IN THE HOSPITALITY INDUSTRY - The American Society for Quality Control, READINGS IN ETHICS - Education Institute of AH&LA, JOURNEY TO EXCELLENCE - Dog Ear Press and PLUMB BOB - Dog Ear Press. While quality assurance is traditionally defined as conformance to standards will Mr. Hall has promoted the idea that conformance to standards alone is insufficient. Standards must be “right” standards thus introducing ethics and replaces quality assurance with the word excellence as the ultimate goal. Excellence is defined as “consistently doing right things.” Although several surveys, in recent years, indicated that managers have a strong interest in ethics and consider the practice of ethics to be beneficial to the bottom line, few hotels have a comprehensive program of ethics in place. The problem is analyzed in the book PLUMB BOB which also includes a new theory of which can be easily taught to employees

Mr. Hall can be contacted at Larry_Hall@SpringerMiller.com

Coming up in May 2019...

Eco-Friendly Practices: Corporate Social Responsibility

The hotel industry has undertaken a long-term effort to build more responsible and socially conscious businesses. What began with small efforts to reduce waste - such as paperless checkouts and refillable soap dispensers - has evolved into an international movement toward implementing sustainable development practices. In addition to establishing themselves as good corporate citizens, adopting eco-friendly practices is sound business for hotels. According to a recent report from Deloitte, 95% of business travelers believe the hotel industry should be undertaking “green” initiatives, and Millennials are twice as likely to support brands with strong management of environmental and social issues. Given these conclusions, hotels are continuing to innovate in the areas of environmental sustainability. For example, one leading hotel chain has designed special elevators that collect kinetic energy from the moving lift and in the process, they have reduced their energy consumption by 50%  over conventional elevators. Also, they installed an advanced air conditioning system which employs a magnetic mechanical system that makes them more energy efficient. Other hotels are installing Intelligent Building Systems which monitor and control temperatures in rooms, common areas and swimming pools, as well as ventilation and cold water systems. Some hotels are installing Electric Vehicle charging stations, planting rooftop gardens, implementing stringent recycling programs, and insisting on the use of biodegradable materials. Another trend is the creation of Green Teams within a hotel's operation that are tasked to implement earth-friendly practices and manage budgets for green projects. Some hotels have even gone so far as to curtail or eliminate room service, believing that keeping the kitchen open 24/7 isn't terribly sustainable. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.