Editorial Board   Guest Author

Mr. Keating Jr.

Richard J. Keating Jr.

Partner / Chair Retail and Hospitality Practice Group, Swanson, Martin & Bell, LLP

Richard J. Keating, Jr. is a partner and chair of the Retail and Hospitality Practice Group at Swanson, Martin & Bell, LLP in Chicago. Mr. Keating represents restaurants, concert venues, amusement venues, health clubs and retail businesses throughout the United States. His practice focuses on tort litigation, premises liability defense, general liability matters, incident investigations and security claims. Before entering private practice, Mr. Keating was a criminal prosecutor for the Cook County State's Attorney's Office for nine years. Mr. Keating also worked in an investigations unit where he supervised a team of attorneys investigating crimes in conjunction with police authorities. Prior to becoming an attorney, Mr. Keating spent four years in the corporate sector working at AT&T in the small business market. Mr. Keating routinely combines his litigation and criminal prosecution experience with his understanding of corporate business objectives to advise his hospitality clients about various potential and existing legal concerns. Mr. Keating is a member of the Academy of Hospitality Industry Attorneys, Defense Research Institute's Retail and Hospitality Defense Committee, and the Illinois Restaurant Association. He received his J.D. from Chicago-Kent College of Law and his B.S. from Indiana University.

Please visit www.smbtrials.com for more information.

Mr. Keating Jr. can be contacted at 312-222-8568 or rkeating@smbtrials.com

Coming up in November 2019...

Architecture & Design: Biophilic Design

The hospitality industry is constantly evolving to meet and exceed guest expectations. As a result, hotels are always on the lookout for new ways to improve the guest experience, and architecture and design is an essential part of this equation. Bold design is often the most effective way to make an exceptional first impression - an impression guests use to distinguish between brands. One design trend that is being embraced worldwide has become known as “Biophilic Design.” Biophilic design is based on the concept of biophilia, which is the theory that human beings have an innate tendency to seek out nature, natural elements, and natural forms. Biophilic design is more than hotels simply adding a surplus of plants; it involves incorporating specific design elements into a hotel in order to imbue it with a sense of wellness and well-being. Some of those elements include exposure to natural lighting; views of nature and rooms with a view; natural architectural patterns; salvaged or reclaimed woods of all types; reclaimed metals; sustainably sourced stone; living green walls and vertical gardens; and direct and indirect exposure to nature. Hotels that have incorporated biophilic design into their properties are reaping the benefits associated with this trend including reduced stress responses, better air quality, lower energy costs, and more positive guest reviews. Biophilic design has also been shown to improve guest moods and to satisfy consumer demand for environmental responsibility. Savvy hotel owners and managers are aware that nature-inspired elements enhance their guests' comfort and well-being, which is why this trend is becoming so prevalent. Biophilic design is just one topic in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.