Editorial Board   Guest Author

Ms. Braum

Roberta Braum

Director of Product Management, Payments, Agilysys

Roberta Braum is the director of product management for payments at Agilysys, a leading technology company that provides innovative point-of-sale, property management, inventory and procurement, workforce management, analytics, document management and mobile and wireless solutions and services to the hospitality industry.

Ms. Braum began her career at Apple, where she served as a technical lead designing file server systems. She also has also held management positions at IMDb, where she oversaw subscription services for entertainment professionals, and at Amazon, where she helped develop a payment plan service for the company's ordering systems.

Prior to joining Agilysys, Ms. Braum served as director of product management at Array Health, where she designed a purchasing decision support system, developed a product and sales roadmap and supervised program and product management teams.

At Agilysys, Ms. Braum manages the product strategy and roadmap for the company's payments products, including the groundbreaking rGuest® Pay solution, the Agilysys payment gateway that enables complete and secure payment processing. She also addresses the challenges that new payment technologies pose to the hospitality industry and develops strategic solutions that enable a seamless guest experience for Agilysys' next-generation point-of-sale and property management customers.

Ms. Braum serves as a thought leader in the areas of payment technologies, data security and EMV readiness. She holds a Bachelor of Arts degree in engineering and computer science from Dartmouth College, a Master of Science degree in electrical engineering and computer science from the Massachusetts Institute of Technology (MIT) and a Master of Business Administration degree from MIT's Sloan School of Management.

Please visit http://www.agilysys.com/ for more information.

Ms. Braum can be contacted at 770-822-0794 or roberta.braum@agilysys.com

Coming up in November 2020...

Hotel Design: Home Away From Home

With the rise of the sharing economy and the peer-to-peer marketplace for lodging options, hoteliers are re-thinking the look, feel and appeal of their locations. There is an emphasis on re-creating a feeling of homeyness - a comfortable, cozy and inviting space that feels like home. 'This is accomplished through the careful selection of furniture design, paint colors, lighting design, artwork, bathroom fixtures and textile accessories. In addition, some hotels are providing their guests with upscale amenities, such as a book and movie library, home-style kitchenettes, a coffee machine with locally-sourced beans and tea, or even a batch of fresh-baked cookies. Similarly, there is a growing design trend based on the concept of place-making. Travelers are searching for experiences that are unique and authentic to the locale in which they find themselves, and so hotel designers are integrating a sense of place into their work. This is partially achieved by incorporating traditional artisanal crafts and other local artwork into hotel rooms and communal spaces. Another design trend includes the creation of full-service, co-working environments within the hotel. Guests don't like to stay alone in their room when they need to work, so now they can go downstairs to the lobby-or up to the roof-to work among others. These areas encourage guests - and non-guests alike - to stay as long as they like and to partake of hotel amenities. Finally, recognizing the importance of the Wellness Movement, some designers are exploring how room design can increase the likelihood of deep and restorative sleep. Creating dark and quiet spaces, blocking excessive light, providing guests with a selection of different kinds of pillows, and the ability to control room temperature, are a few of the best practices in this area. These are some of the architecture and design topics that will be covered in the November issue of the Hotel Business Review.