Editorial Board   Guest Author

Mr. Bullock

Brian Bullock

Chief Operating Officer, Restaurants, Legacy Ventures

Brian Bullock has more than fifteen year's of experience in the restaurant industry working with high-volume, industry-leading companies. He began his career in 1995 with Houston's restaurants in Atlanta. After being promoted to general manager, he operated stores in both New Orleans and Houston. In 2000, Mr. Bullock left Houston's to become vice president of operations for Border Cafe Restaurants. In 2007, he joined Bricktop's Restaurant Company, which was founded by the original Houston's co-founder Joe Ledbetter and industry veteran Tom Brunnberg. Mr. Bullock earned his associate's degree in culinary arts from Johnson and Wales University and his bachelor's degree in hotel and restaurant management from the University of Massachusetts at Amherst. He is an active member of the Georgia Restaurant Association Board. He joined Legacy Ventures Legacy Ventures, which responds thoughtfully to the built environment as planners, developers, hoteliers and restaurateurs. Legacy Ventures innovates with a multi-disciplined approach to create timeless places - delivering exceptional customer experiences through an engaged and passionate team, yielding measurably better results for partners and investors.

Please visit http://www.lvmgt.com for more information.

Mr. Bullock can be contacted at 404-222-9100 or bbullock@lvmgt.com

Coming up in November 2019...

Architecture & Design: Biophilic Design

The hospitality industry is constantly evolving to meet and exceed guest expectations. As a result, hotels are always on the lookout for new ways to improve the guest experience, and architecture and design is an essential part of this equation. Bold design is often the most effective way to make an exceptional first impression - an impression guests use to distinguish between brands. One design trend that is being embraced worldwide has become known as “Biophilic Design.” Biophilic design is based on the concept of biophilia, which is the theory that human beings have an innate tendency to seek out nature, natural elements, and natural forms. Biophilic design is more than hotels simply adding a surplus of plants; it involves incorporating specific design elements into a hotel in order to imbue it with a sense of wellness and well-being. Some of those elements include exposure to natural lighting; views of nature and rooms with a view; natural architectural patterns; salvaged or reclaimed woods of all types; reclaimed metals; sustainably sourced stone; living green walls and vertical gardens; and direct and indirect exposure to nature. Hotels that have incorporated biophilic design into their properties are reaping the benefits associated with this trend including reduced stress responses, better air quality, lower energy costs, and more positive guest reviews. Biophilic design has also been shown to improve guest moods and to satisfy consumer demand for environmental responsibility. Savvy hotel owners and managers are aware that nature-inspired elements enhance their guests' comfort and well-being, which is why this trend is becoming so prevalent. Biophilic design is just one topic in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.