Editorial Board   Guest Author

Mr. Premack

Ben Premack

Director of Sales, Marketing and Events, Hyatt Regency Maui Resort and Spa

Ben Premack is the Director of Sales and Marketing at Hyatt Regency Maui Resort and Spa. An experienced hospitality professional with 13 years in the travel industry, Mr. Premack brings to the LEED EBOM certified resort strong leadership, analytical skills and a history of sales and marketing successes throughout the industry. At Hyatt Regency Maui Resort and Spa, Mr. Premack oversees the sales and marketing team and initiatives and is a member of the executive committee charged with managing operations across the resort. Mr. Premack began his career with Hyatt in 2003 at Hyatt Regency Bethesda and worked as an Assistant Front Office Manager before being promoted to Sales Manager at the Hyatt Regency O'Hare. There, he found his niche in sales and didn't look back. A seasoned Hyatt ambassador, Mr. Premack pre-opened Grand Hyatt San Antonio in 2007, and then served as the Associate Director of Sales at Grand Hyatt Seattle/Hyatt at Olive 8 as well as Grand Hyatt Washington D.C. He was then named Director of Sales at Hyatt Regency Philadelphia in 2010 prior to his most recent position at the Grand Hyatt DFW. Mr. Premack has received numerous honors and awards for his achievements in hospitality, including the 2014 Sales Team of the Year at Hyatt Hotels Corporation, 2014 Hyatt “Markie” Marketing Award Nominee, 2012 and 2015 Hyatt “Markie” Marketing Award Winner, 2012 Director of Sales of the Year Nominee, 2012 Sales Team of the Year Nominee at Hyatt Regency Philadelphia at Penn's Landing, and the 2010 Sales Team of the Year Nominee at Grand Hyatt Washington, among others.

Please visit http://www.hyatt.com for more information.

Mr. Premack can be contacted at 808-661-1234 or ben.premack@hyatt.com

Coming up in May 2020...

Eco-Friendly Practices: Creative Innovation

Being eco-friendly is no longer a fad. It is an urgent planetary need and hotels are actively doing their part to reduce their carbon footprint by implementing sustainable, green practices. In addition to the goodwill derived from doing the right thing, hotels are also realizing the benefits to their business. A large percentage of Millennials expect hotels to be eco-friendly and will only patronize those properties that are proudly conforming. Consequently, more hotels are realizing that sustainability is a key element in a successful branding strategy. In addition, going green can lead to a more profitable bottom line, as savings on electricity, water and cleaning materials can add up. Also, there are other advantages that come with being an eco-friendly business, such as government subsidies and tax and loan incentives. As a result, many hotels are finding innovative ways to integrate eco-friendly practices into their business. Geo-thermal energy systems, along with energy-from-waste systems, are being used to heat and cool the property. Passive solar panels, green roofs, natural lighting and natural ventilation strategies also assist in energy conservation. Low-flow water systems and plumbing fixtures make a contribution, as does eco-friendly hardwood flooring, and energy efficient televisions and appliances throughout the property. In addition, some hotels have implemented in-room recycling programs, and only provide all-natural, personal care items. One hotel has actually constructed a bee-keeping operation on their grounds. Not only is this good for the bees but the hotel also produces products from the operation which they sell. This kind of creative innovation also holds enormous appeal to guests. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.