Editorial Board   Guest Author

Ms. Schuler

Cynthia M. Schuler

Human Resources Professional,

Cynthia Schuler, PHR, SHRM-CP, CPRW is a human resources professional who has been in the field for approximately 20 years. During her career, she has observed the transformation of human resources and has a passion for sharing her experiences to assist other human resources professionals nationally and internationally. Ms. Schuler's experience includes the oversight of the full life cycle of human resources to include talent acquisition and recruitment, onboarding, compensation administration, benefit negotiations and administration, employee relations, professional development and training, and regulatory compliance. Her experience extends beyond the basic life cycle to areas including affirmative action reporting, HRIS systems, learning management systems, applicant tracking systems, and diversity and inclusion. Ms. Schuler has published numerous articles and conducted presentations for multiple organizations including Society for Human Resources Japan INSIGHTS magazine, National Business Institute, Business and Legal Reports, and the American Management Association. She is also an author in an upcoming anthology entitled “Cultivating Culture” which was published by Red Letter Publishing in November of 2016. Ms. Schuler's articles and presentations include topics such as cultivating a positive organizational culture, change management, business etiquette, teambuilding, leadership, diversity and inclusion, and conflict resolution. Ms. Schuler received her Bachelor's Degree in English Literature from the University of Maryland, College Park, MD, and she received her Master's Degree in Business Administration from Strayer University in Washington, DC. She is a member of the Association of Legal Administrators, the Society for Human Resources Management, and the Professional Association of Resume Writers.

Ms. Schuler can be contacted at 301-343-7369 or cmschuler@msn.com

Coming up in January 2020...

Mobile Technology: Meeting Tech Expectations

What once seemed futuristic is now the norm, owing to the escalating developments in mobile technology, and hotels must continue to innovate in order to meet guest expectations. In a recent study from Mower, 65 percent of guests said they would gladly pay more for a hotel that provides the mobile technology they deem essential. The same study shows that 44 percent of travelers are more likely to book a smart hotel, and nearly 7 in 10 want to use smart devices provided by the hotel. And how do guests wish to use all this technology? A majority expressed a desire for mobile check-in and check-out, and mobile payment options. They also want to be able to stream content from their phone to the TV; to make service requests of the hotel staff; to control in-room lighting, temperature and sound; to order food and beverages; and to request a wake-up call - all from their mobile device. Guests also expressed preferences for robust wi-fi and convenient device charging ports throughout the hotel. They also appreciate the use of hotel branded apps which allow a guest to book a room, access loyalty programs, receive discounts and rewards, and even use the app to choose the room, floor and view they prefer. Some hotel apps also allow a customer to track their charges throughout their stay, rather than waiting to receive a bill at the end. Finally, mobile tech lounges are popping up more frequently in some hotels. These lounges offer guests the opportunity to perform tasks like airline check-ins or access to local info guides, but they also provide a place where guests can comfortably get some work done outside their room. The January Hotel Business Review will report on what some hotels are doing to meet their customers' expectations in the mobile technology space.