Editorial Board   Guest Author

Mr. Stroop

Vince Stroop

Principal, Stonehill & Taylor

Vince Stroop, Principal, brings over 18 years of experience to Stonehill Taylor, a hospitality-focused architecture and interior design firm based in New York City. For each project, the firm seeks out the essence of the location and the client's vision for a unique and inspired approach.

Mr. Stroop leads the design of recognized public and private spaces including hotels, libraries, luxury residences, wineries, and restaurants. Specializing in New York hospitality, Mr. Stroop's design solutions are informed by his international work in emerging destinations, including the United Arab Emirates, Saudi Arabia, Russia, Hong Kong and Macau. It is the constant opportunity to learn, grow, and interact with a variety of people in locations around the globe that fuel his work in design. Projects include work for prominent hospitality brands like Rosewood Hotels & Resorts, Intercontinental Hotels, Hyatt Hotels and Resorts, Marriott International, MGM Resorts International, Kerzner International Resorts, and Las Vegas Sands Corp. He is the designer of notable projects such as The Asbury and new fast-casual favorite eatery, Made Nice. In fact, his work extends beyond the art and science of architecture, covering elements such as urban planning, graphic identity, website design, and education, having served as studio instructor at the School of Architecture at Woodbury University.

Mr. Stroop champions transparency and imagination in his aesthetic. He has a holistic approach to design innovation. Mr. Stroop believes that design is a highly interactive process powered by diversity of ideas; the best projects are those that embrace a team approach to every challenge.

Please visit http://www.stonehilltaylor.com for more information.

Mr. Stroop can be contacted at 212-226-8898 or email@stonehilltaylor.com

Coming up in November 2020...

Hotel Design: Home Away From Home

With the rise of the sharing economy and the peer-to-peer marketplace for lodging options, hoteliers are re-thinking the look, feel and appeal of their locations. There is an emphasis on re-creating a feeling of homeyness - a comfortable, cozy and inviting space that feels like home. 'This is accomplished through the careful selection of furniture design, paint colors, lighting design, artwork, bathroom fixtures and textile accessories. In addition, some hotels are providing their guests with upscale amenities, such as a book and movie library, home-style kitchenettes, a coffee machine with locally-sourced beans and tea, or even a batch of fresh-baked cookies. Similarly, there is a growing design trend based on the concept of place-making. Travelers are searching for experiences that are unique and authentic to the locale in which they find themselves, and so hotel designers are integrating a sense of place into their work. This is partially achieved by incorporating traditional artisanal crafts and other local artwork into hotel rooms and communal spaces. Another design trend includes the creation of full-service, co-working environments within the hotel. Guests don't like to stay alone in their room when they need to work, so now they can go downstairs to the lobby-or up to the roof-to work among others. These areas encourage guests - and non-guests alike - to stay as long as they like and to partake of hotel amenities. Finally, recognizing the importance of the Wellness Movement, some designers are exploring how room design can increase the likelihood of deep and restorative sleep. Creating dark and quiet spaces, blocking excessive light, providing guests with a selection of different kinds of pillows, and the ability to control room temperature, are a few of the best practices in this area. These are some of the architecture and design topics that will be covered in the November issue of the Hotel Business Review.