Editorial Board   Guest Author

Mr. Alonso

Jorge Alonso

Co-Founder & CEO, Flix Translations Group

Jorge Alonso is co-founder and CEO at Flix Translations Group, a boutique translation service provider based in the USA and Argentina, which serves clients worldwide. He founded the company in 2011 together with Gabriela Arriaran and, since then, have consolidated in the translation industry, with a solid network of over 1,500 linguists and professionals around the world. His experience in the hotel industry and in market research, together with his solid education in business administration, have provided him with the necessary tools to be able to detect business opportunities and focus on solutions for every client. As an enthusiast entrepreneur and passionate for new technologies, Mr. Alonso has always sought to innovate in the translation industry, always looking for new ways of optimizing processes and technologies. He is a member of IDEA in Argentina, where he actively collaborates at the IDEA PyME segment, the Argentinean Chamber of Commerce in Florida, and the American Translators Association. An expert in the translation industry, Mr. Alonso has given lectures on the importance of content localization, localization strategies and methodologies, and cost-optimization tips. During the 6 years he has served as CEO at Flix Translations Group, he has led the development processes of strategic relations with partners at a global level, quality policies and mentoring of the Project Management team. He currently leads the development of the strategic vision of the company and seeks new business opportunities in order to offer comprehensive solutions to the clients who trust Flix Translations Group services.

Please visit http://flixtranslationsgroup.com for more information.

Mr. Alonso can be contacted at 305-760-4751 or alonso@flixtranslations.com

Coming up in November 2020...

Hotel Design: Home Away From Home

With the rise of the sharing economy and the peer-to-peer marketplace for lodging options, hoteliers are re-thinking the look, feel and appeal of their locations. There is an emphasis on re-creating a feeling of homeyness - a comfortable, cozy and inviting space that feels like home. 'This is accomplished through the careful selection of furniture design, paint colors, lighting design, artwork, bathroom fixtures and textile accessories. In addition, some hotels are providing their guests with upscale amenities, such as a book and movie library, home-style kitchenettes, a coffee machine with locally-sourced beans and tea, or even a batch of fresh-baked cookies. Similarly, there is a growing design trend based on the concept of place-making. Travelers are searching for experiences that are unique and authentic to the locale in which they find themselves, and so hotel designers are integrating a sense of place into their work. This is partially achieved by incorporating traditional artisanal crafts and other local artwork into hotel rooms and communal spaces. Another design trend includes the creation of full-service, co-working environments within the hotel. Guests don't like to stay alone in their room when they need to work, so now they can go downstairs to the lobby-or up to the roof-to work among others. These areas encourage guests - and non-guests alike - to stay as long as they like and to partake of hotel amenities. Finally, recognizing the importance of the Wellness Movement, some designers are exploring how room design can increase the likelihood of deep and restorative sleep. Creating dark and quiet spaces, blocking excessive light, providing guests with a selection of different kinds of pillows, and the ability to control room temperature, are a few of the best practices in this area. These are some of the architecture and design topics that will be covered in the November issue of the Hotel Business Review.