Editorial Board   Guest Author

Mr. Byers

Brett Byers

National Client Manager - Energy Services, AEI Consultants

Brett Byers, CEM, CMVP, is National Client Manager - Energy Services at AEI Consultants. Mr. Byers specializes in Energy Audits, Capital Planning, Capital Needs Assessments, Technical Review, and Training.  At AEI, he is responsible for managing energy audits and other energy service projects and the resources selected to conduct them.

Mr. Byers has over 25 years of experience in evaluating building systems, identifying problems and corresponding favorable solutions. His work in energy has been applied in a variety of venues including: HUD RAD, GPNA, 223, 223(f), LIHTC, K-12 and Higher Education Facilities, Department of the Interior Agencies, State Governments and Local Municipalities, Correctional Facilities, Commercial Real Estate, Multifamily Facilities, ASHRAE Level I, II, and III audits, thermography, and energy modeling.

AEI Consultants is an employee-owned international consulting firm that provides comprehensive services to professionals in nearly all facets of the commercial real estate industry, including lenders, property owners, managers, tenants, and developers, industries, institutions, government agencies, and insurers, including many Fortune 500 companies.

These services include environmental, property and facility assessments, zoning and energy consulting, site investigation and remediation, industrial hygiene, and construction risk management.

AEI is a true partner to its Clients, from initial due diligence, to creative solutions, to ongoing analytics for capital planning. AEI continues to develop new services by listening to Clients and fulfilling their precise needs. Founded in 1992, AEI is based in the San Francisco Bay Area with offices across the United States and Europe.

Please visit http://www.aeiconsultants.com for more information.

Mr. Byers can be contacted at 800-801-3224 or bbyers@aeiconsultants.com

Coming up in October 2020...

Revenue Management: Maximizing Profit

Hotel Revenue Management continues to evolve at a blistering pace. Driven by technological innovation and new distribution channels, there are some dynamic opportunities for expansion in this fast-growing field. The technology is primarily designed to help revenue managers further refine their operations and pricing models to maximize hotel profit. For example, hotels can't be all things to all people, so a key strategy is to precisely identify their target audience. By employing geo-targeting techniques and analyzing behavior such as previous bookings, on-property purchases and online shopping practices, there is an increased capability to define guest demographics. By segmenting customers in more specific ways, hotels are able to create more personalized experiences which, in turn, allow managers to optimize their room rates. It is also an effective way to fulfill the unique needs and preferences of the individual. Another methodology is to consistently monitor the competition's pricing strategies. There are software tools that analyze a competitor's current rates, and then allow a hotel to make its own pricing adjustments. It is also a useful means to conduct forecasting models. Other technologies that are being integrated into a revenue manager's toolkit include Artificial Intelligence in the form of automated algorithms, and Voice Recognition (VR) for data inquiries, rate changes, and booking behavior. Predictive and analytic software programs are also being leveraged to provide more forward-looking data, instead of the usual reliance on historical performance. These metrics allow managers to be more proactive - rather than reactive - with their revenue strategy. The October issue of the Hotel Business Review will examine these developments and report on how some leading hotels are executing their revenue management strategies.