Editorial Board   Guest Author

Mr. Murch

Brian Murch

Principal, DLR Group

Brian Murch is a design leader, architect, and Principal at DLR Group, a global design firm with offices across the country and internationally. Working creatively throughout most of his career, Mr. Murch has focused his design experience in the hospitality, residential, and mixed-use markets, collaborating with a variety of clients throughout the United States.

Engaging user groups to create unique and innovative design solutions, Mr. Murch focuses on design that responds to the different forces that shape every project and the infusion of the context around them. Mr. Murch's passion is in the development and design for the newest boutique and lifestyle hotels, the most recent of which includes work in the historic LoDo area of Denver, Colorado.

His experience also includes collaborations with larger flagship brands such as Marriott and Hilton, and he has worked on such notable projects as The Laylow, Marriott Autograph Collection in Honolulu, Hawaii, and the Hilton Hotel at the Iowa Events Center in Des Moines, Iowa. Drawing on his almost 20 years of experience in design, planning, and project management, Mr. Murch is adept at listening to and engaging with clients to creatively find unique solutions to craft memorable places with inspired storytelling.

As a hospitality designer, Mr. Murch looks for new ideas and ways to evolve the creative process. “My passion is for all aspects of design and the landscape of architecture in which we live and play. Inspiration comes to me in all forms as I participate in research, and innovate new and relevant ideas that fundamentally shape the places our firm creates.”

 


Please visit http://www.dlrgroup.com for more information.

Mr. Murch can be contacted at 913-685-5654 or brianmurch@dlrgroup.com

Coming up in May 2019...

Eco-Friendly Practices: Corporate Social Responsibility

The hotel industry has undertaken a long-term effort to build more responsible and socially conscious businesses. What began with small efforts to reduce waste - such as paperless checkouts and refillable soap dispensers - has evolved into an international movement toward implementing sustainable development practices. In addition to establishing themselves as good corporate citizens, adopting eco-friendly practices is sound business for hotels. According to a recent report from Deloitte, 95% of business travelers believe the hotel industry should be undertaking “green” initiatives, and Millennials are twice as likely to support brands with strong management of environmental and social issues. Given these conclusions, hotels are continuing to innovate in the areas of environmental sustainability. For example, one leading hotel chain has designed special elevators that collect kinetic energy from the moving lift and in the process, they have reduced their energy consumption by 50%  over conventional elevators. Also, they installed an advanced air conditioning system which employs a magnetic mechanical system that makes them more energy efficient. Other hotels are installing Intelligent Building Systems which monitor and control temperatures in rooms, common areas and swimming pools, as well as ventilation and cold water systems. Some hotels are installing Electric Vehicle charging stations, planting rooftop gardens, implementing stringent recycling programs, and insisting on the use of biodegradable materials. Another trend is the creation of Green Teams within a hotel's operation that are tasked to implement earth-friendly practices and manage budgets for green projects. Some hotels have even gone so far as to curtail or eliminate room service, believing that keeping the kitchen open 24/7 isn't terribly sustainable. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.