Editorial Board   Guest Author

Mr. Kelly

Shane Kelly

Spa Director, JW Marriott San Antonio

Shane Kelly is the Director of Spa at the JW Marriott San Antonio Hill Country Resort & Spa. Mr. Kelly's hospitality, operations and spa experience has led him all over the United States and Central America, working in large hotels in Las Vegas to luxury remote destinations to smaller urban spas in the heart of the city.

Mr. Kelly began his nearly 25-year hospitality career working as a Pool Attendant at the Treasure Island Hotel in Las Vegas, Nevada. Soon after, he transitioned to Spa and never looked back. He became an Assistant Manager of the spa and opened a new property at The Beau Rivage Hotel in Biloxi, Mississippi. Missing the bright lights of Vegas, he returned to the Bellagio and with hard work and perseverance, became Spa Manager.

Seeking his next career advancement opportunity, Mr. Kelly joined the Four Seasons Hotel in Las Vegas as a Spa Director. His passion to learn more about other cultures took him to Hawaii, where he became the Director of Spa Operations for the Grand Hyatt Kauai Resort and Spa. After Hawaii, he took a big jump and moved to Costa Rica, securing a position as the Director of Spa for the Four Seasons Costa Rica in Guanacaste.

Mr. Kelly returned to the United States to live in Chicago, where he gained experience in an urban environment as the Director of Spa Operations at the Four Seasons Hotel in Chicago before moving to San Antonio in his current position.

Mr. Kelly obtained his B.A. in Business Administration with an emphasis in International Business from Ashford University.

Please visit http://www.marriott.com/satjw for more information.

Mr. Kelly can be contacted at +1 210-491-5830 or Shane.Kelly@Marriott.com

Coming up in July 2019...

Hotel Spa: Pursuing Distinction

The Wellness Movement continues to evolve and hotel spas continue to innovate in order to keep pace. Fueled by intense competition within the industry, hotel spas are seeking creative ways to differentiate themselves in the market. An increasing number of customers are searching for very specific, niche treatments that address their particular health concerns and, as a result, some leading spas have achieved distinction by offering only one specialized treatment. Meditation and mindfulness practices are becoming increasingly mainstream as are alternative treatments and therapies, such as Ayurvedic therapies, Reiki, energy work and salt therapy. Some spas specialize in stress management and offer lifestyle coaching sessions as part of their program. Other spas are fully embracing new technologies as a way to differentiate themselves, such as providing wearable devices that track health and fitness biomarkers, or robots programmed with artificial intelligence to control spa environments, or virtual reality add-ons that transport guests to relaxing places around the world. Some spas have chosen to specialize in medical procedures such as liposuction, laser skin therapy, phototherapy facials, Botox and facial fillers, acupuncture and permanent hair removal, in addition to cosmetic body shaping procedures and teeth whitening treatments. Similarly, other spas are offering comprehensive health check-ups and counseling services for those who are interested in disease prevention treatments. Finally, as hotel spas continue to become more diverse, accessible and specialized, there is a growing demand for health professionals with a specific area of expertise. There is a proliferation of top class, quality wellness practitioners who make a name for themselves by offering their services around the globe, including athletes, chefs, doctors, physical trainers and weight loss specialists. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.