Editorial Board   Guest Author

Dr. Jaddoud

Hicham Jaddoud

Senior Director of Hospitality, North Star Mohican Casino|Resort|Golf Course

Dr. Hicham Jaddoud has over 12 years of hospitality, tourism, and gaming management experience. He held various management positions with some of the most reputable hotel companies such as Sheraton, Marriott, and the Ritz-Carlton.

Dr. Jaddoud comes from a family of hoteliers and was exposed to the hotel business at a younger age. He attended hotel school in Perpignan, France and started working with Starwood Hotels in the south of France. At this stage he learned how to apply the principles and lessons of hospitality business to real life. It was fascinating and transformed his interest in hospitality and tourism management issues into a passion.

Dr. Jaddoud obtained a Bachelor's Degree in Hospitality and Tourism Management before moving to the US where he joined Starwood Hotels & Resorts in the Midwest. He managed multiple hotel segments from full-service convention hotels to upscale resorts and independent properties.

Dr. Jaddoud completed his MBA in Management in 2011 and obtained a Doctorate in Business with research in Hospitality's Organizational Behavior in 2017 from Georgia State University. He is fluent in English and French and is certified by the American Hotel & Lodging Association.

Dr. Jaddoud has published several articles in the areas of Employee Stress Coping, Reflection Tendencies, Technological Advance in the Hotel Industry, and Managerial Stress in the Hospitality Industry.

Dr. Jaddoud serves on the Board of Directors of the Junior Chamber of Atlanta and is the 2017 World Affairs Council China Fellow. He is a Research Associate at the Center for Engaged Business Research at Georgia State University and serves as a Hospitality Graduate Program Mentor at the J. Mack Robinson College of Business.

Please visit http://www.northstarcasinoresort.com for more information.

Linkedin Profile: https://www.linkedin.com/in/dr-hicham-jaddoud-mba-chrm-880bb88/

Dr. Jaddoud can be contacted at +1 314-436-4863 or hicham.jaddoud@gmail.com

Coming up in May 2020...

Eco-Friendly Practices: Creative Innovation

Being eco-friendly is no longer a fad. It is an urgent planetary need and hotels are actively doing their part to reduce their carbon footprint by implementing sustainable, green practices. In addition to the goodwill derived from doing the right thing, hotels are also realizing the benefits to their business. A large percentage of Millennials expect hotels to be eco-friendly and will only patronize those properties that are proudly conforming. Consequently, more hotels are realizing that sustainability is a key element in a successful branding strategy. In addition, going green can lead to a more profitable bottom line, as savings on electricity, water and cleaning materials can add up. Also, there are other advantages that come with being an eco-friendly business, such as government subsidies and tax and loan incentives. As a result, many hotels are finding innovative ways to integrate eco-friendly practices into their business. Geo-thermal energy systems, along with energy-from-waste systems, are being used to heat and cool the property. Passive solar panels, green roofs, natural lighting and natural ventilation strategies also assist in energy conservation. Low-flow water systems and plumbing fixtures make a contribution, as does eco-friendly hardwood flooring, and energy efficient televisions and appliances throughout the property. In addition, some hotels have implemented in-room recycling programs, and only provide all-natural, personal care items. One hotel has actually constructed a bee-keeping operation on their grounds. Not only is this good for the bees but the hotel also produces products from the operation which they sell. This kind of creative innovation also holds enormous appeal to guests. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.