Editorial Board   Guest Author

Ms. Murphy

Sandy Murphy

General Manager, The Beverly Hilton

Sandy Murphy has served as the General Manager of The Beverly Hilton since August 2008. A Hilton veteran with more than 25 years of experience, Ms. Murphy oversees all aspects of the nine-acre property, leading, and growing a legendary brand that has endured for nearly 60 years.

Ms. Murphy takes Conrad Hilton's philosophy "be hospitable" to heart. The warm and inviting ambiance The Beverly Hilton has enjoyed over the last two decades is most certainly the result of Ms. Murphy's kind and friendly nature. She has brought many worldwide productions to life and welcomed Presidents, Heads of State, A-list celebrities, and luminaries from all over the world into the hotel.

Prior to joining The Beverly Hilton, Ms. Murphy served in executive management roles spanning the West Coast. She previously served as the Area Vice President of Southern California, where she was responsible for the operation of a collection of Hilton and Doubletree hotels located in airport, suburban, urban, and resort markets. She also served as the Area Vice President of Northern California and the Pacific Northwest, overseeing 10 Hilton hotels in the marketplace. She started her Hilton executive management career at Embassy Suites in Covina, Calif. as Assistant General Manager. The Southern California native was also educated in the center of it all, beginning at Cal Poly Pomona and the University of California at Los Angeles (UCLA), where she majored in Finance, Human Resource Management, and Marketing.

Ms. Murphy lives and breathes The Beverly Hilton mission of "a time well spent" each day. Beyond the hotel, she is passionate about improving the quality of life of others through philanthropic endeavors such as The Sumer Nicole Alvarez Foundation, the Revlon Run/Walk for Women, and the Guide Dog for the Blind.

Please visit http://www.hilton.com for more information.

Ms. Murphy can be contacted at +1 310-274-7777 or sandy.murphy@hilton.com

Coming up in May 2020...

Eco-Friendly Practices: Creative Innovation

Being eco-friendly is no longer a fad. It is an urgent planetary need and hotels are actively doing their part to reduce their carbon footprint by implementing sustainable, green practices. In addition to the goodwill derived from doing the right thing, hotels are also realizing the benefits to their business. A large percentage of Millennials expect hotels to be eco-friendly and will only patronize those properties that are proudly conforming. Consequently, more hotels are realizing that sustainability is a key element in a successful branding strategy. In addition, going green can lead to a more profitable bottom line, as savings on electricity, water and cleaning materials can add up. Also, there are other advantages that come with being an eco-friendly business, such as government subsidies and tax and loan incentives. As a result, many hotels are finding innovative ways to integrate eco-friendly practices into their business. Geo-thermal energy systems, along with energy-from-waste systems, are being used to heat and cool the property. Passive solar panels, green roofs, natural lighting and natural ventilation strategies also assist in energy conservation. Low-flow water systems and plumbing fixtures make a contribution, as does eco-friendly hardwood flooring, and energy efficient televisions and appliances throughout the property. In addition, some hotels have implemented in-room recycling programs, and only provide all-natural, personal care items. One hotel has actually constructed a bee-keeping operation on their grounds. Not only is this good for the bees but the hotel also produces products from the operation which they sell. This kind of creative innovation also holds enormous appeal to guests. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.