Editorial Board   Guest Author

Mr. Wilhelm

Bill Wilhelm

President, R.D. Olson Construction

For more than 25 years, Bill Wilhelm has played a pivotal role in helping shape R.D. Olson Construction to become one of the nation's leading general contractors, commemorating 40 years in business this year.

Under Mr. Wilhelm's leadership, R.D. Olson Construction has earned an award-winning reputation across the Western U.S. and Hawaii for projects spanning hospitality, multi-unit, adaptive reuse, education and senior living. The firm has been repeatedly recognized by Engineering News-Record as a Top 400 Construction Company Nationwide and Top 40 General Contractor in California.

Mr. Wilhelm has spearheaded some of R.D. Olson Construction's most iconic projects and continues to cultivate the company's nationwide reputation as a trusted, relationship-focused builder. Notable projects completed under his leadership include Lido House, Los Angeles' NoMad Hotel, Irvine Spectrum Marriott, Pasea Hotel and Spa, Chapman University's Reeves Hall and Atria Senior Living, among many others.

Mr. Wilhelm's hands-on leadership approach and forward-thinking industry expertise has made him a highly sought-after speaker for events such as The Lodging Conference and Bisnow. He also frequently contributes his insights to Forbes, The Wall Street Journal, GlobeSt, Construction Today, Hotel Business Magazine and other prominent business and commercial real estate publications.

In addition to leading R.D. Olson Construction, Mr. Wilhelm has dedicated his career to giving back to the local community by volunteering, fundraising and building homes alongside his employees for Habitat for Humanity, Olive Crest, HomeAid, Pediatric Cancer Research Foundation and OC United. His team-oriented leadership and civic-minded approach has helped garner the company numerous awards and recognitions, including "The Olive Crest Leadership Award," Orange County Business Journal's "Best Places to Work" and OneOC's "Civic 50" - a coveted list of the top 50 philanthropic companies in Orange County. In 2019, he was recognized by Boy Scouts of America, Orange County Council, as a Men of Character Honoree.

Mr. Wilhelm graduated from California State University, Long Beach with a bachelor's degree in industrial engineering. He later went on to study at the University of Southern California, where he completed the university's Management Development Program followed by Harvard University's Executive Finance Program. He continues to strengthen the core of the company and attributes his leadership success to his ability to bring out the best in his associates, employees and project partners through a collaborative, team-oriented work environment.

Please visit http://www.rdolson.com/ for more information.

Linkedin Profile: https://www.linkedin.com/in/bill-wilhelm-023015b7/

Mr. Wilhelm can be contacted at +1 949-474-2001 or bwilhelm@rdolson.com

Coming up in October 2020...

Revenue Management: Maximizing Profit

Hotel Revenue Management continues to evolve at a blistering pace. Driven by technological innovation and new distribution channels, there are some dynamic opportunities for expansion in this fast-growing field. The technology is primarily designed to help revenue managers further refine their operations and pricing models to maximize hotel profit. For example, hotels can't be all things to all people, so a key strategy is to precisely identify their target audience. By employing geo-targeting techniques and analyzing behavior such as previous bookings, on-property purchases and online shopping practices, there is an increased capability to define guest demographics. By segmenting customers in more specific ways, hotels are able to create more personalized experiences which, in turn, allow managers to optimize their room rates. It is also an effective way to fulfill the unique needs and preferences of the individual. Another methodology is to consistently monitor the competition's pricing strategies. There are software tools that analyze a competitor's current rates, and then allow a hotel to make its own pricing adjustments. It is also a useful means to conduct forecasting models. Other technologies that are being integrated into a revenue manager's toolkit include Artificial Intelligence in the form of automated algorithms, and Voice Recognition (VR) for data inquiries, rate changes, and booking behavior. Predictive and analytic software programs are also being leveraged to provide more forward-looking data, instead of the usual reliance on historical performance. These metrics allow managers to be more proactive - rather than reactive - with their revenue strategy. The October issue of the Hotel Business Review will examine these developments and report on how some leading hotels are executing their revenue management strategies.