Editorial Board   Guest Author

Mr. Pulito

Chris Pulito

Chief Operating Officer, Mirbeau Hospitality Services

Chris Pulito is Chief Operating Officer of Mirbeau Hospitality Services, a specialized hospitality management company that provides management and consulting services for high service hotels, resorts and spas. The company draws upon its 10 years of success with Mirbeau Inn & Spa, the acclaimed spa resort that is consistently rated among the world's best for its hotel, spa and dining experience. It is located in the Finger Lakes Region of New York State in the idyllic town of Skaneateles. Mr. Pulito has more than 16 years of luxury hospitality and spa management experience including the Mirbeau Inn & Spa where he previously served as Spa Director and currently serves the dual role of General Manager. Prior to joining Mirbeau, Mr. Pulito was with Four Seasons Hotel New York where he served as Spa Director. He was previously Spa Director at Stoweflake Resort and Spa, joining the Vermont resort in 2002 to open its 50,000-square-foot spa and wellness center, and held the same position earlier at Rockresorts' Avanyu Spa at La Posada in Santa Fe, New Mexico. Mr. Pulito launched his career at Topnotch Resort and Spa in Stowe, Vermont. Over five years, he served in a variety of roles, including fitness, club and spa director. A graduate of Johnson State College in Johnson, Vermont, Pulito received a Bachelor of Science in Exercise Physiology. He is a member of the New York Spa Alliance and the International Spa Association, and is an ACE Certified Personal Trainer. He serves on the Board of Directors for the Great Lakes Alliance, a newly formed organization whose stated goal is to bridge the gap between Hotels, Spas and Fitness. Mr. Pulito is a founder of Mirbeau Hospitality Services which offers an array of options for effective management, marketing and operations of special hospitality properties and spas. These include focusing on enhanced business performance, organizational culture, informational systems, personnel development, marketing, training, financial reporting property maintenance, operational performance and asset management. The company also offers design and development services and consultation for every phase of development for new properties, from market analysis and feasibility to concept design and hotel, spa and food and beverage programming. Mirbeau Hospitality Services currently manages the Mirbeau Inn & Spa and the Finger Lakes Lodge and is assisting in the design and development of four new resort properties located in Virginia, Massachusetts, Maryland and Michigan.

Mr. Pulito can be contacted at cpulito@mirbeau.com

Coming up in July 2019...

Hotel Spa: Pursuing Distinction

The Wellness Movement continues to evolve and hotel spas continue to innovate in order to keep pace. Fueled by intense competition within the industry, hotel spas are seeking creative ways to differentiate themselves in the market. An increasing number of customers are searching for very specific, niche treatments that address their particular health concerns and, as a result, some leading spas have achieved distinction by offering only one specialized treatment. Meditation and mindfulness practices are becoming increasingly mainstream as are alternative treatments and therapies, such as Ayurvedic therapies, Reiki, energy work and salt therapy. Some spas specialize in stress management and offer lifestyle coaching sessions as part of their program.  Other spas are fully embracing new technologies as a way to differentiate themselves, such as providing wearable devices that track health and fitness biomarkers, or robots programmed with artificial intelligence to control spa environments, or virtual reality add-ons that transport guests to relaxing places around the world. Some spas have chosen to specialize in medical procedures such as liposuction, laser skin therapy, phototherapy facials, Botox and facial fillers, acupuncture and permanent hair removal, in addition to cosmetic body shaping procedures and  teeth whitening treatments. Similarly, other spas are offering comprehensive health check-ups and counseling services for those who are interested in disease prevention treatments. Finally, as hotel spas continue to become more diverse, accessible and specialized, there is a growing demand for health professionals with a specific area of expertise. There is a proliferation of top class, quality wellness practitioners who make a name for themselves by offering their services around the globe, including athletes, chefs, doctors, physical trainers and weight loss specialists. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.