Editorial Board   Guest Author

Mr. Catlette

Bill Catlette

Co-Founder, Contented Cow Partners, LLC

Bill Catlette is an author, leadership trainer, speaker, and human resources consultant with 35 years' experience helping build highly successful organizations. He is co-author of Contented Cows Give Better Milk: The Plain Truth About Employee Relations and Your Bottom Line; Contented Cows MOOve Faster: How Good Leaders Get People to Put More OOMPH! into their Work; and the new book, Rebooting Leadership: Practical Lessons for Frontline Leaders (and their Bosses) in the New World. Mr. Catlette earned a Bachelor of Business Administration degree from the University of Miami, in Coral Gables, Florida, and immediately embarked on a career that has included a variety of Human Resource management and executive roles in some well known and highly regarded service distribution firms. His corporate ports of call have included Genuine Parts Company, the Atlanta-based distribution arm of NAPA; Automatic Data Processing, where he served as the company's Corporate Manager of Employee Relations; and FedEx, beginning in the company's early years. While there, as a Managing Director, he and his staff were responsible for developing many of the Human Resource programs which enabled that company to become recognized as one of the nation's 5 Best Managed Companies (Forbes Magazine), one of the 100 Best Companies in America to Work For, and, without question, one of the true "world class" service organizations. Upon leaving FedEx in 1989, Mr. Catlette founded The Westar Group, a human resource consulting firm which concentrates primarily on the areas of Employee Relations, Teamwork, Leadership Development, and Business Strategy. In 1996, Mr. Catlette and Richard Hadden formed Contented Cow Partners, LLC. Since then, the firm has served more than 300 organizations in numerous industries, by delivering customized keynote addresses, corporate leadership training, and employee engagement surveys. Mr. Catlette has written articles for, or his work has been featured in, many publications, including numerous professional association journals, The Wall Street Journal, Business Week, Entrepreneur, Inc., and Workforce Management. He is a frequent contributor to Workforce Online. His firm's website is ContentedCows.com.

Mr. Catlette can be contacted at Bill@ContentedCows.com

Coming up in May 2020...

Eco-Friendly Practices: Creative Innovation

Being eco-friendly is no longer a fad. It is an urgent planetary need and hotels are actively doing their part to reduce their carbon footprint by implementing sustainable, green practices. In addition to the goodwill derived from doing the right thing, hotels are also realizing the benefits to their business. A large percentage of Millennials expect hotels to be eco-friendly and will only patronize those properties that are proudly conforming. Consequently, more hotels are realizing that sustainability is a key element in a successful branding strategy. In addition, going green can lead to a more profitable bottom line, as savings on electricity, water and cleaning materials can add up. Also, there are other advantages that come with being an eco-friendly business, such as government subsidies and tax and loan incentives. As a result, many hotels are finding innovative ways to integrate eco-friendly practices into their business. Geo-thermal energy systems, along with energy-from-waste systems, are being used to heat and cool the property. Passive solar panels, green roofs, natural lighting and natural ventilation strategies also assist in energy conservation. Low-flow water systems and plumbing fixtures make a contribution, as does eco-friendly hardwood flooring, and energy efficient televisions and appliances throughout the property. In addition, some hotels have implemented in-room recycling programs, and only provide all-natural, personal care items. One hotel has actually constructed a bee-keeping operation on their grounds. Not only is this good for the bees but the hotel also produces products from the operation which they sell. This kind of creative innovation also holds enormous appeal to guests. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.