Editorial Board   Guest Author

Mr. Apostolidis

Antonis Apostolidis

CEO, Nicon SA

Antonis Apostolidis is the CEO of Nicon SA since 2007 and an expert in IT infrastucture and consulting. He studied Physics and M.Sc in Computer Science, and has worked for over 20 years as an Executive in Hewlet-Packard, Digital Corp, Microsoft, Intel, Ericsson, and other major global companies. He has also worked as an independent consultant in IT and Telecomfields and his forward thinking approach has brought Nicon large hospitality clients and many other clients with high-demand communication system networks. Nicon SA, is a Telecom Software company based in Athens, Greece and services clients all over the world and makes communication and accounting vastly efficient for both the hotel staff and the guest. www.nicon.gr

Mr. Apostolidis can be contacted at (+30) 210 6035311-2 or aapostolidis@nicon.gr

Coming up in July 2019...

Hotel Spa: Pursuing Distinction

The Wellness Movement continues to evolve and hotel spas continue to innovate in order to keep pace. Fueled by intense competition within the industry, hotel spas are seeking creative ways to differentiate themselves in the market. An increasing number of customers are searching for very specific, niche treatments that address their particular health concerns and, as a result, some leading spas have achieved distinction by offering only one specialized treatment. Meditation and mindfulness practices are becoming increasingly mainstream as are alternative treatments and therapies, such as Ayurvedic therapies, Reiki, energy work and salt therapy. Some spas specialize in stress management and offer lifestyle coaching sessions as part of their program.  Other spas are fully embracing new technologies as a way to differentiate themselves, such as providing wearable devices that track health and fitness biomarkers, or robots programmed with artificial intelligence to control spa environments, or virtual reality add-ons that transport guests to relaxing places around the world. Some spas have chosen to specialize in medical procedures such as liposuction, laser skin therapy, phototherapy facials, Botox and facial fillers, acupuncture and permanent hair removal, in addition to cosmetic body shaping procedures and  teeth whitening treatments. Similarly, other spas are offering comprehensive health check-ups and counseling services for those who are interested in disease prevention treatments. Finally, as hotel spas continue to become more diverse, accessible and specialized, there is a growing demand for health professionals with a specific area of expertise. There is a proliferation of top class, quality wellness practitioners who make a name for themselves by offering their services around the globe, including athletes, chefs, doctors, physical trainers and weight loss specialists. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.