Editorial Board   Guest Author

Mr. Punyapu

Anil Punyapu

Vice President, Cvent

With nearly a decade of experience in the meetings industry, Anil Punyapu drives strategy for and leads sales of enterprise meetings solutions at Cvent, the world's largest meetings management technology company. With more than 800 employees worldwide and over 90,000 users in 40 countries, Cvent offers web-based software for meeting site selection, online registration, meetings management and marketing, and web surveys. The company's online site selection and Request for Proposal (RFP) tool, the Cvent Supplier Network, is expected to carry more than $4 billion in group business to hotels and special event venues in 2011. In his current role, Mr. Punyapu combines technology expertise with deep knowledge of the meetings industry to shape development of Cvent's Strategic Meetings Management product, marketing initiatives and sales and training processes. Under his leadership, Cvent helps some of the largest pharmaceutical, financial, consumer product and healthcare organizations centrally manage enterprise-wide meetings spend and streamline meetings processes. Previously, Mr. Punyapu built Cvent's Chapter Sales Division, which focused on chapter-based associations. Prior to Cvent, Mr. Punyapu co-founded Entertainment Ventures, a hedge fund of funds based in the Washington, D.C. area, and also served as a Senior Associate at Friedman Billings Ramsey (FBR), a full-services investment firm.

Mr. Punyapu can be contacted at 517-830-2466 or apunyapu@cvent.com

Coming up in May 2019...

Eco-Friendly Practices: Corporate Social Responsibility

The hotel industry has undertaken a long-term effort to build more responsible and socially conscious businesses. What began with small efforts to reduce waste - such as paperless checkouts and refillable soap dispensers - has evolved into an international movement toward implementing sustainable development practices. In addition to establishing themselves as good corporate citizens, adopting eco-friendly practices is sound business for hotels. According to a recent report from Deloitte, 95% of business travelers believe the hotel industry should be undertaking “green” initiatives, and Millennials are twice as likely to support brands with strong management of environmental and social issues. Given these conclusions, hotels are continuing to innovate in the areas of environmental sustainability. For example, one leading hotel chain has designed special elevators that collect kinetic energy from the moving lift and in the process, they have reduced their energy consumption by 50%  over conventional elevators. Also, they installed an advanced air conditioning system which employs a magnetic mechanical system that makes them more energy efficient. Other hotels are installing Intelligent Building Systems which monitor and control temperatures in rooms, common areas and swimming pools, as well as ventilation and cold water systems. Some hotels are installing Electric Vehicle charging stations, planting rooftop gardens, implementing stringent recycling programs, and insisting on the use of biodegradable materials. Another trend is the creation of Green Teams within a hotel's operation that are tasked to implement earth-friendly practices and manage budgets for green projects. Some hotels have even gone so far as to curtail or eliminate room service, believing that keeping the kitchen open 24/7 isn't terribly sustainable. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.