Editorial Board   Guest Author

Ms. Snyder

Mari Snyder

VP Social Responsibility & Community Engagement, Marriott International, Inc.

Mari Snyder is responsible for developing Marriott's social responsibility strategy and its global implementation and, in her role on the company's Global Green Council, collaborates enterprise-wide to develop Marriott's sustainability strategy and practices, in support of the Council's executive co-chairs. Ms. Snyder manages Marriott's portfolio of innovative environmental initiatives, including a rainforest preservation project in the Amazon and a water conservation/micro-enterprise project in Southwest China. Ms. Snyder's team establishes and manages the company's community partnerships, corporate contributions, disaster relief, associate volunteerism and stakeholder engagement programs. She reports the company's sustainability and social responsibility results. Ms. Snyder joined Marriott in 1999. Marriott International, Inc. is a leading lodging company with nearly 3,700 lodging properties in 72 countries and territories. Marriott employs approximately 129,000 employees and is recognized by FORTUNE® as one of the best companies to work for and one of the world's most admired companies. Prior to joining Marriott, Ms. Snyder worked for M&M/MARS for nine years. In addition to serving on the Board of Directors of Wolf Trap Foundation for the Performing Arts, Ms. Snyder serves on the Board of Advisors of the Universities at Shady Grove, University System of Maryland and the Business Advisory Council of St. Bonaventure University.

Ms. Snyder can be contacted at 301-380-2702 or mari.snyder@marriott.com

Coming up in July 2019...

Hotel Spa: Pursuing Distinction

The Wellness Movement continues to evolve and hotel spas continue to innovate in order to keep pace. Fueled by intense competition within the industry, hotel spas are seeking creative ways to differentiate themselves in the market. An increasing number of customers are searching for very specific, niche treatments that address their particular health concerns and, as a result, some leading spas have achieved distinction by offering only one specialized treatment. Meditation and mindfulness practices are becoming increasingly mainstream as are alternative treatments and therapies, such as Ayurvedic therapies, Reiki, energy work and salt therapy. Some spas specialize in stress management and offer lifestyle coaching sessions as part of their program.  Other spas are fully embracing new technologies as a way to differentiate themselves, such as providing wearable devices that track health and fitness biomarkers, or robots programmed with artificial intelligence to control spa environments, or virtual reality add-ons that transport guests to relaxing places around the world. Some spas have chosen to specialize in medical procedures such as liposuction, laser skin therapy, phototherapy facials, Botox and facial fillers, acupuncture and permanent hair removal, in addition to cosmetic body shaping procedures and  teeth whitening treatments. Similarly, other spas are offering comprehensive health check-ups and counseling services for those who are interested in disease prevention treatments. Finally, as hotel spas continue to become more diverse, accessible and specialized, there is a growing demand for health professionals with a specific area of expertise. There is a proliferation of top class, quality wellness practitioners who make a name for themselves by offering their services around the globe, including athletes, chefs, doctors, physical trainers and weight loss specialists. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.