Editorial Board   Guest Author

Ms. Silberman

Jennifer Silberman

Vice President, Corporate Responsibility, Hilton Worldwide

Jennifer Silberman is the Chief of Staff to the President and CEO of Hilton Worldwide as well as Vice President of Corporate Responsibility. In her role as Chief of Staff, Ms. Silberman acts as a strategic advisor to the CEO. As Vice President of Corporate Responsibility, Ms. Silberman leads a global team responsible for the strategy, integration and implementation of Hilton's corporate responsibility commitments and initiatives around the world across the company's 12 brands. In this role she sets high level goals and priorities, drives scaled investments and manages all global NGO relationships and initiatives. Ms. Silberman joined Hilton Worldwide in 2010 from APCO Worldwide, where for eight years as Vice President in the corporate responsibility practice she counseled Fortune 500 companies and global foundations on strategy and program design, measurement, stakeholder engagement, reporting and results-oriented philanthropy. She has more than 20 years of experience working in the United States and throughout Latin America and Africa in the areas of economic development, sustainability, human rights, women's empowerment and youth opportunity. Ms. Silberman holds a Master of Arts in International Economics and Latin American Studies from The Johns Hopkins University Paul H. Nitze School of Advanced International Studies (SAIS) and a Bachelor of Arts with honors in Latin American Studies from Mount Holyoke College. Half Argentine, she is a native Spanish and Portuguese speaker and fluent in French. She is a member of the World Economic Forum's Global Agenda Council on The Future of Jobs and currently serves on the boards of the international NGO, Pact and gBCAT, a business coalition working to end human trafficking.

Ms. Silberman can be contacted at 703-883-1000 or jennifer.silberman@hilton.com

Coming up in May 2019...

Eco-Friendly Practices: Corporate Social Responsibility

The hotel industry has undertaken a long-term effort to build more responsible and socially conscious businesses. What began with small efforts to reduce waste - such as paperless checkouts and refillable soap dispensers - has evolved into an international movement toward implementing sustainable development practices. In addition to establishing themselves as good corporate citizens, adopting eco-friendly practices is sound business for hotels. According to a recent report from Deloitte, 95% of business travelers believe the hotel industry should be undertaking “green” initiatives, and Millennials are twice as likely to support brands with strong management of environmental and social issues. Given these conclusions, hotels are continuing to innovate in the areas of environmental sustainability. For example, one leading hotel chain has designed special elevators that collect kinetic energy from the moving lift and in the process, they have reduced their energy consumption by 50%  over conventional elevators. Also, they installed an advanced air conditioning system which employs a magnetic mechanical system that makes them more energy efficient. Other hotels are installing Intelligent Building Systems which monitor and control temperatures in rooms, common areas and swimming pools, as well as ventilation and cold water systems. Some hotels are installing Electric Vehicle charging stations, planting rooftop gardens, implementing stringent recycling programs, and insisting on the use of biodegradable materials. Another trend is the creation of Green Teams within a hotel's operation that are tasked to implement earth-friendly practices and manage budgets for green projects. Some hotels have even gone so far as to curtail or eliminate room service, believing that keeping the kitchen open 24/7 isn't terribly sustainable. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.