Editorial Board   Guest Author

Mr. Kofsky

Michael Kofsky

Director of Sales & Marketing, Manchester Grand Hyatt San Diego

Michael Kofsky has been with Hyatt Hotels for over ten years sharing his expertise in hospitality and proven dedication to the renowned brand at several destinations throughout the country. Mr. Kofsky has worked with Hyatt Regency Tampa, Hyatt Regency Denver, Hyatt Regency Minneapolis and most recently in Southern California, where he joined the Manchester Grand Hyatt Hotel San Diego team as the Director of Sales and Marketing in early 2010. Mr. Kofsky has consistently been recognized for his excellence and has been nominated as “Director of Sales of the Year” and his team was nominated as the “Sales Team of the Year.” He has also served on the Hyatt Sales Advisory and Customer Advisory Boards. Since joining the iconic San Diego hotel, Mr. Kofsky has assisted in managing the hotel's extensive multimillion dollar transformation beginning in 2012, one of the largest hotel renovations in Southern California. Leading a sales team consisting of 29 colleagues, Mr. Kofsky is responsible for overseeing varying aspects of the Manchester Grand Hyatt, including revenue forecasting, developing business plans, and owner relations. Additionally, Mr. Kofsky's other accountabilities include the recruitment and hiring of the hotel's sales team, training, managing and coaching sales managers in their selling process in order to meet company goals and maximize hotel revenues, business analysis, and community relations for the 125,000 sq ft., 1,628 room property.

Mr. Kofsky can be contacted at 619-232-1234 or michael.kofsky@hyatt.com

Coming up in March 2019...

Human Resources: An Era of Transition

Traditionally, the human resource department administers five key areas within a hotel operation - compliance, compensation and benefits, organizational dynamics, selection and retention, and training and development. However, HR professionals are also presently involved in culture-building activities, as well as implementing new employee on-boarding practices and engagement initiatives. As a result, HR professionals have been elevated to senior leadership status, creating value and profit within their organization. Still, they continue to face some intractable issues, including a shrinking talent pool and the need to recruit top-notch employees who are empowered to provide outstanding customer service. In order to attract top-tier talent, one option is to take advantage of recruitment opportunities offered through colleges and universities, especially if they have a hospitality major. This pool of prospective employees is likely to be better educated and more enthusiastic than walk-in hires. Also, once hired, there could be additional training and development opportunities that stem from an association with a college or university. Continuing education courses, business conferences, seminars and online instruction - all can be a valuable source of employee development opportunities. In addition to meeting recruitment demands in the present, HR professionals must also be forward-thinking, anticipating the skills that will be needed in the future to meet guest expectations. One such skill that is becoming increasingly valued is “resilience”, the ability to “go with the flow” and not become overwhelmed by the disruptive influences  of change and reinvention. In an era of transition—new technologies, expanding markets, consolidation of brands and businesses, and modifications in people's values and lifestyles - the capacity to remain flexible, nimble and resilient is a valuable skill to possess. The March Hotel Business Review will examine some of the strategies that HR professionals are employing to ensure that their hotel operations continue to thrive.