|
|
|
Green Cooking Solutions for En-Suite Hospitality Kitchenettes
By Suzanne Owens, Vice President, Sales & Marketing, Kenyon International, Inc.
Welcoming the new generation of cooktops into hospitality follows the technological progression over the past twenty years to move from coil cooktops, to ceramic cooktops, to the new induction cooktops being introduced into the marketplace. Each iteration has improved the sustainability profile of the cooking equipment, while also improving the safety for both the user and the facility, but has been met with challenges based on costs per key. This article will provide detailed calculations of the savings attributable to sustainably selected cooktops used in the extended stay segment as an example of the fiscal benefits to socially responsible green product selection.
|
 |
|
|
|
| TRENDING THIS WEEK |
The Evolution of Music in the Hospitality Industry
By Derrick Garrett, Founder & Chief Executive Officer, Roundhouse Multimedia
Just as the days of endless, tasteless buffets are gone from the all-inclusive resort experience, so are the endless, thoughtless playlists that come from the on-property sound systems. The à la carte restaurant approach that has become common place at all-inclusive hotels needs to be applied to music in the hotel industry. We'll take a look at how much music has evolved in the hospitality world and what needs to happen for it to come full circle as part of the branding and upfront story. Music is an important driver when it comes to the guest experience and the bottom line.
|
|
|
|
|
|
|
|
|
DAILY HEADLINES - Thursday May 16, 2019 |
|
|
|
|
|
|
 |
More from our online Library Archives... |
|
Three Things to Consider to Reduce Your Spa’s Eco Footprint
By Ann Brown, Founder, Saltability
As spa industry professionals, health and well-being are at the center of our business, and it's a focus that extends much further than the hands-on treatments we provide. The choices we make every day, from the products we use to the habits we cultivate, have the potential for positive impact — a win for our clients, our industry and our environment as a whole. By focusing on three simple elements, you can create an intentional strategy for change and actively reduce your spa's eco-footprint. So take note of these suggestions — and prepare for positive impact ahead.
|
|
|
|
|
|
Do You Vote for Cows or Cars?
By Bonnie Knutson, Professor, The School of Hospitality Business/MSU
This article is not call for vegetarianism although there is a lot that can be said for eating more fruits, vegetables, and grains. This article is certainly not an environmentalist decree either, although a lot can be said about saving our planet's natural resources. Nor is it another call for recycling, low energy light bulbs, and conserving water, although those are likewise noble goals. What it is, however, is a piece of the puzzle that can explain the consumers' changing eating behaviors. And it presents both challenges and opportunities for every food operation from the Golden Arches to a luxury hotel. Yours included. You might think of it as feeding the future.
|
|
|
|
Sustainability and an Ethical Supply Chain
By Michael Matulick, CEO, Concept Amenities
We all accept that the manufacture and transport of any products to customers generates carbon and other greenhouse gases which is then released into the atmosphere - this, in turn, has most agreeing that it is the root cause for global warming and severe weather patterns. To reduce, and in some cases eliminate, our negative environmental impact as a business we decided to offset our greenhouse gas emissions (i.e. our carbon footprint) by financially supporting various carbon reduction projects around the world through purchasing carbon offsets. Business has a fundamental duty and obligation to act in a way that reduces its environmental impact.
|
|
|
|
|
 |
June 2019: |
|
Sales & Marketing: Selling Experiences |
There
are innumerable strategies that Hotel Sales and Marketing Directors employ to
find, engage and entice guests to their property, and those strategies are
constantly evolving. A breakthrough technology, pioneering platform, or even a
simple algorithm update can cause new trends to emerge and upend the best laid
plans. Sales and marketing departments must remain agile so they can adapt to
the ever changing digital landscape. As an example, the popularity of virtual
reality is on the rise, as 360 interactive technologies become more mainstream.
Chatbots and artificial intelligence are also poised to become the next big
things, as they take guest personalization to a whole new level. But one sales
and marketing trend that is currently resulting in major benefits for hotels is
experiential marketing - the effort to deliver an experience to potential
guests. Mainly this is accomplished through the creative use of video and
images, and by utilizing what has become known as User Generated Content. By
sharing actual personal content (videos and pictures) from satisfied guests who
have experienced the delights of a property, prospective guests can more easily
imagine themselves having the same experience. Similarly, Hotel Generated
Content is equally important. Hotels are more than beds and effective video
presentations can tell a compelling story - a story about what makes the hotel
appealing and unique. A video walk-through of rooms is essential, as are video
tours in different areas of a hotel. The goal is to highlight what makes the
property exceptional, but also to show real people having real fun - an
experience that prospective guests can have too. The June Hotel Business Review
will report on some of these issues and strategies, and examine how some sales
and marketing professionals are integrating them into their operations.
|
|
|
|
|
Eco-Friendly Practices: Corporate Social Responsibility
