Editorial Board   Guest Author

Mr. Puczko

Laszlo Puczko

CEOI & Co-Founder, Health Tourism Worldwide

Laszlo Puczko is the CEOI and Co-Founder of Health Tourism Worldwide. He has been working in the field of travel and health for 20+ years. Mr. Puczko is an experience engineer, strategist and trainer, and wellbeing intelligence expert.

He has gained experiences in the private as well as in public sector environments both in medical and wellness tourism. Mr. Puczko is one of the very few people in the world who has been active in every aspect and domain of health tourism, hospitality and spas. He is an economist and art & design manager, and holds master degrees and a PhD, and is a Certified Management Consultant.

He has been lecturing and running tailor-made trainings and masterclasses in over 40 countries all around the world. He has been actively involved both in industry as well as academic arenas and authored numerous industry reports and specialist books and publications. He was the project lead on the path making report for UNWTO & ETC titled Exploring Health Tourism, as well as a pioneering study for Global Spa Summit titled Wellness Tourism and Medical Tourism: Where do spas fit? László is a hot spring and wellness enthusiast!

Mr. Puczko completed his PhD in 2000. Mr. Puczko has become a Certified Management Consultant (CMC) in 2003. Between 2006 and 2014 he was the president of the Association of Tourism Consultants (Hungary) and was manager at KPMG Travel, Leisure and Tourism (Europe and Middle-East EA) between 2001 and 2004. Mr. Puczko is an internationally known and acknowledged expert.

Please visit http://www.htww.life for more information.

Mr. Puczko can be contacted at +36 203987562 or laszlo@htww.life

Coming up in September 2020...

Hotel Group Meetings: Demand vs. Supply

It is a great time for hotel group meetings. It is expected that once again this sector will grow by 5-10% in 2020, partly due to the increasing value of in-person group meetings. Because people now spend so much time in front of their screens, face-to-face interactions have become a more treasured commodity in our modern world. Plus, the use of social media reinforces the value of engagement, discussion, conversation, and networking - all areas where group meetings shine. Despite this rosy outlook, there is a concern that demand for meetings far exceeds the supply of suitable venues and hotels. There are very few "big box" properties with 500-plus rooms and extensive conference facilities being built, and this shortage of inventory could pose a serious challenge for meeting planners. In addition to location concerns, the role of the meeting planner has also evolved significantly. Planners are no longer just meeting coordinators - they are de facto travel agents. Cultural interactions, local dining, experiential travel, and team-building activities are all now a part of their meeting mix. Plus, they have to cater to evolving tastes. Millennials are insisting on healthier venues and activities, and to meet their demands, hotels are making yoga breaks, fresh-pressed juices, plant-based diets, state-of-the-art gyms, and locally-sourced menus available. Millennials are also insisting that meeting venues practice Corporate Social Responsibility, which means upholding sustainable and ethical values; investment in the local community; health and well-being of employees; and general business practices that reflect being good citizens of the planet. Finally, there is a growing trend to merge meetings with other local events, such as music festivals, sporting events, and cultural attractions. The December Hotel Business Review will report on issues relevant to group meetings and will document what some hotels are doing to support this part of their operations.