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Reach an Exclusive Readership of Hotel Executives

When it comes to advertising, savvy business managers need to communicate directly with their target market. In the hotel industry, the only certain way to accomplish that is to advertise in HotelExecutive. Build your brand, bolster exclusive promotions, promote new products, or announce special events. We offer a wide range of flexible advertising campaigns to reach our vast network of hotel professionals.

Advertorials

Online advertorials are one of the most effective forms of Direct Response digital marketing available in order to generate leads, drive sales, build brands and improve your ROI. HotelExecutive provides the opportunity to run featured advertorials on the website and in the daily newsletter. Click here for more information on publishing Advertorials in HotelExecutive.

Videos

70% of Business-to-Business marketers use some form of video as part of their marketing content, and 46% of people say they are more likely to seek out information about a product or service after seeing it in an online video. Make sure to include videos as part of your HotelExecutive marketing strategy.

Direct Emails

Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial messages. Use our extensive mailing list of opt-in subscribers to promote your products, services, special promotions, events and conferences, webinars, whitepapers, and more.

Website & Newsletter Banners

Banner advertising is a great way to promote your brand and its products and services, as well as excellent lead-generating potential. HotelExecutive's banner placements include run of site on HotelExecutive news pages and carried over onto our daily Newsletter for additional constant exposure.

Whitepapers

Hotel operators are increasingly looking for content that offers valuable information and resources to help them run their businesses. Whitepapers also establish the content author as an industry thought leader. Make sure to promote your whitepaper through HotelExecutive in order to reach a vast audience of hotel industry professionals.

Webinars

Content marketing has emerged as the preeminent method of reaching new audiences and nurturing prospects, and webinars are extremely powerful for drawing in and keeping in touch with prospects. They showcase your brand's expertise and give your company a human voice. Take advantage of HotelExecutive's vast professional audience in order to promote your next webinar.

Hotel Newswire News Distribution

Every business catering to the hotel industry should distribute company news on a regular basis over the Hotel Newswire. It is an essential element in conditioning readers and building brand familiarity in this growing competitive market. Hotel Newswire has one of the largest industry c-suite readerships including hotel owners, operators, senior executives, directors, general managers, investors and developers. Circulating news on the Hotel Newswire can position your company as an industry leader.

Campaign Packages

Establish your widest reach & receive additional value by creating a unique campaign package combining some of the above elements. Call and chat with a HotelExecutive representative at 800-626-1057 and see case studies and marketing programs that are designed to grow your business.

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Coming up in January 2018...

Mobile Technology: Relentless Innovation

Technology has become a crucial component in attracting and retaining hotel guests, and the need to enhance a guest’s technology experience is driving a relentless pace of innovation. To meet and exceed guest expectations, 54% of hotels will spend more on technology in 2018, and mobile solutions in particular will top the list of capital investments. Many hotels are integrating mobile booking, mobile keys, mobile payments and mobile check-in into their operations. Other hotels are emphasizing the in-room experience, boosting bandwidth and upgrading flat screen TVs to more easily interface with guest mobile devices. And though not yet mainstream, there are many exciting technology developments on the near horizon. The Internet of Things (loT) is taking form in some places, and can be found in guest room control systems, voice activation systems, and in wearable sensors that can be used for access and payment options. Virtual reality headsets are available at some hotels so guests can enjoy virtual trips to exotic locations or if off-property, preview conference facilities and guest rooms. How long will it be before a hotel employs a fleet of robots for room service, or utilizes a hologram as a concierge, or installs gesture-controlled walls that feature interactive digital displays? Some hotels are already using augmented reality for translation services, or interactive wall maps, or even virtual décor. This pace of innovation is challenging property owners and brands to stay on top of the latest technology trends while still addressing current projects. The January Hotel Business Review will explore what some hotels are doing to maximize their opportunities in the mobile technology space.