Editorial Board   Guest Author

Mr. Fistrovich

George Fistrovich

Executive Chef, The Ritz Carlton Naples

Executive Chef George Fistrovich joined The Ritz-Carlton Resorts of Naples in June 2011, after six years at The Ritz-Carlton Key Biscayne, Miami. His culinary career spans over 30 years in seven countries and four continents.

Chef Fistrovich began his career in New York City, at the famous Tavern on the Green. His journey led him to France as a Stagiare with some of the leading three Star Michelin chefs of that time, Mark Meneau, Roger Verge, Jacques Lameloise and Michel Guerard. Upon his return, Chef Fistrovich was recruited at age 27 to run the prestigious Hayman Island resort in Australia. Followed by four years in Singapore where he worked at The Marina Mandarin, leading a team of 130 chefs.

Chef Fistrovich was voted one of the rising stars in America in 1998 when he led the kitchens at The Delano in Miami Beach. Shortly after, Chef Fistrovich was recruited to be part of the opening team at The Royal Towers in Atlantis where he commanded a Chef Brigade of over 420 cooks. Upon completion of the Atlantis opening he moved to London to lead the prestigious Harrods's of London's kitchen, and thereafter The Shangri La group in Beijing China.

Most recently, as Executive Chef for The Ritz-Carlton Resorts of Naples, Chef Fistrovich is responsible for the direction and development of a 100+ member culinary team. His passion for providing guests with the finest and freshest ingredients led him to introduce the hotel to growing fresh lettuces in a Hydroponic farm on property, a first.

Please visit http://www.ritzcarlton.com for more information.

Mr. Fistrovich can be contacted at +1 239-514-6074 or george.fistrovich@ritzcarlton.com

Coming up in October 2020...

Revenue Management: Maximizing Profit

Hotel Revenue Management continues to evolve at a blistering pace. Driven by technological innovation and new distribution channels, there are some dynamic opportunities for expansion in this fast-growing field. The technology is primarily designed to help revenue managers further refine their operations and pricing models to maximize hotel profit. For example, hotels can't be all things to all people, so a key strategy is to precisely identify their target audience. By employing geo-targeting techniques and analyzing behavior such as previous bookings, on-property purchases and online shopping practices, there is an increased capability to define guest demographics. By segmenting customers in more specific ways, hotels are able to create more personalized experiences which, in turn, allow managers to optimize their room rates. It is also an effective way to fulfill the unique needs and preferences of the individual. Another methodology is to consistently monitor the competition's pricing strategies. There are software tools that analyze a competitor's current rates, and then allow a hotel to make its own pricing adjustments. It is also a useful means to conduct forecasting models. Other technologies that are being integrated into a revenue manager's toolkit include Artificial Intelligence in the form of automated algorithms, and Voice Recognition (VR) for data inquiries, rate changes, and booking behavior. Predictive and analytic software programs are also being leveraged to provide more forward-looking data, instead of the usual reliance on historical performance. These metrics allow managers to be more proactive - rather than reactive - with their revenue strategy. The October issue of the Hotel Business Review will examine these developments and report on how some leading hotels are executing their revenue management strategies.