Editorial Board   

Mr. Wise

Daniel Wise

Founder and Chief Product Architect, revcaster

Daniel Wise is the founder and chief product architect of revcaster - a Rainmaker company. A former senior revenue manager with over 15 years of experience in the hospitality industry, he founded revcaster in 2012, after identifying a need in the marketplace for an automated rate shopping solution that would provide increased speed and efficiency in the process of profit optimization. The company quickly established itself as the industry's leading hotel rate shopping tool and was acquired by Rainmaker in 2015. Mr. Wise began his hospitality career behind the hotel front desk, working his way to the position of revenue manager, where he found his calling in the industry. The pricing tools available to him at the time lacked the robust features he felt would have liked to have seen, as a user, and he drew from that wish list when he began to develop his own software solution. Mr. Wise and his hand-picked team of hotel software experts created an innovative, web-based tool that collects market-specific comp-set hotel price information from hundreds of branded sites and online travel agencies. In less than three years of launching his company, Mr. Wise's commitment to technical excellence based on client needs propelled revcaster to reach an installed base of 5,000+ properties and achieve a 98% customer satisfaction rating. Mr. Wise holds a Masters in Business Administration from the University of Oregon - Charles Lundquist College of business, as well as a BS in Business Management from Arizona State University.

Please visit http://revcaster.com for more information.

Mr. Wise can be contacted at 888-870-3180 or info@revcaster.com

Coming up in March 2021...

Hotel Human Resources: Pending Labor Shortage

The immense devastation suffered in the hotel industry last year has compounded a problem that human resource professionals will face once the market starts to recover in 2021 - a pending labor shortage. Though some hotels have done their best to retain employees or to ease the suffering caused by mass furloughs, staff reduction was inevitable and many of those employees may not be available to return when guest traffic picks up. Consequently, hotels will once again be competing to find and retain qualified talent to staff their operations. Naturally, companies will have to review their wage and benefits packages in order to remain competitive. They might also wholeheartedly embrace the work-from-home trend for some corporate positions. In addition, human resource professionals will also have to definitively convince frontline employees that their  hotels are safe to work in. The March Hotel Business Review will explore what some HR professionals are doing to address these and other employment issues in their respective departments.