Editorial Board   Guest Author

Mr. Goldberg

Leon Goldberg

Complex Director of Sales and Marketing, Sheraton New York Times Square and New York Marriott Marquis

Leon Goldberg was promoted to Complex Director of Sales and Marketing for both the Sheraton New York Times Square Hotel and the New York Marriott Marquis in April 2017. Mr. Goldberg brings more than 25 years of hotel industry experience to the Sheraton New York Times Square, the third-largest hotel in New York City. He has been the Director of Sales and Marketing at the New York Marriott Marquis for 10 years. In his new role, Mr. Goldberg will develop, implement and lead sales and marketing strategy for both the New York Marriott Marquis and the Sheraton New York Times Square hotels. Mr. Goldberg’s extensive hospitality career started on the west coast as the Sales Manager at the Westin St. Francis Hotel in San Francisco, before becoming the Director of Convention Sales at the Los Angeles Convention & Visitors Bureau. He then moved to the east coast to the Waldorf Astoria hotel, where he started out on the sales team and later was promoted to Director of Sales for Groups and Conventions. His experience also includes serving as Director of Sales & Marketing for the (former) Rihga Royal, a JW Marriott Hotel and luxury all-suite property in New York City, as well as Director of Sales & Marketing at the San Francisco Marriott. During his 25-year career in hospitality, Mr. Goldberg has received accolades including Sales and Marketing Leader of the Year for Marriott International, Sales Team of the Year, Presidents Circle Awardee (multiple times) and HSMAI New York Chapter Hotel Marketer of the Year (2013). Mr. Goldberg received a Bachelor of Science degree in Hotel, Restaurant & Travel Management from the University of Massachusetts in Amherst, Massachusetts. He attended the School of Business at McGill University in Montréal, Canada, and the Hotelconsult, in Brig, Switzerland. Mr. Goldberg was born in South Africa and speaks Dutch, Spanish and French. He lives in Westchester County with his wife and two daughters. Please visit http://www.marriott.com for more information.

Mr. Goldberg can be contacted at 212-581-1000 or leon.goldberg@marriott.com

Coming up in April 2018...

Guest Service: Empowering People

Excellent customer service is vitally important in all businesses but it is especially important for hotels where customer service is the lifeblood of the business. Outstanding customer service is essential in creating new customers, retaining existing customers, and cultivating referrals for future customers. Employees who meet and exceed guest expectations are critical to a hotel's success, and it begins with the hiring process. It is imperative for HR personnel to screen for and hire people who inherently possess customer-friendly traits - empathy, warmth and conscientiousness - which allow them to serve guests naturally and authentically. Trait-based hiring means considering more than just a candidate's technical skills and background; it means looking for and selecting employees who naturally desire to take care of people, who derive satisfaction and pleasure from fulfilling guests' needs, and who don't consider customer service to be a chore. Without the presence of these specific traits and attributes, it is difficult for an employee to provide genuine hospitality. Once that kind of employee has been hired, it is necessary to empower them. Some forward-thinking hotels empower their employees to proactively fix customer problems without having to wait for management approval. This employee empowerment—the permission to be creative, and even having the authority to spend money on a customer's behalf - is a resourceful way to resolve guest problems quickly and efficiently. When management places their faith in an employee's good judgment, it inspires a sense of trust and provides a sense of higher purpose beyond a simple paycheck. The April issue of the Hotel Business Review will document what some leading hotels are doing to cultivate and manage guest satisfaction in their operations.