Editorial Board   Guest Author

Mr. Alonso

Jorge Alonso

Co-Founder & CEO, Flix Translations Group

Jorge Alonso is co-founder and CEO at Flix Translations Group, a boutique translation service provider based in the USA and Argentina, which serves clients worldwide. He founded the company in 2011 together with Gabriela Arriaran and, since then, have consolidated in the translation industry, with a solid network of over 1,500 linguists and professionals around the world. His experience in the hotel industry and in market research, together with his solid education in business administration, have provided him with the necessary tools to be able to detect business opportunities and focus on solutions for every client. As an enthusiast entrepreneur and passionate for new technologies, Mr. Alonso has always sought to innovate in the translation industry, always looking for new ways of optimizing processes and technologies. He is a member of IDEA in Argentina, where he actively collaborates at the IDEA PyME segment, the Argentinean Chamber of Commerce in Florida, and the American Translators Association. An expert in the translation industry, Mr. Alonso has given lectures on the importance of content localization, localization strategies and methodologies, and cost-optimization tips. During the 6 years he has served as CEO at Flix Translations Group, he has led the development processes of strategic relations with partners at a global level, quality policies and mentoring of the Project Management team. He currently leads the development of the strategic vision of the company and seeks new business opportunities in order to offer comprehensive solutions to the clients who trust Flix Translations Group services.

Please visit http://flixtranslationsgroup.com for more information.

Mr. Alonso can be contacted at 305-760-4751 or alonso@flixtranslations.com

Coming up in March 2020...

Human Resources: Confronting a Labor Shortage

With the unemployment rate at its lowest level in decades (3.7%), what has always been a perennial problem for human resource professionals - labor shortage - is now reaching acute levels of concern. It is getting harder to find and recruit qualified applicants. Even finding candidates with the skills to succeed in entry-level positions has become an issue. In addition, employee turnover rates remain extremely high in the hotel industry. As a result of these problems, hotel HR managers are having to rethink their recruitment strategies in order to hire the right talent for the right job. First, hotels have been forced to raise their wages and offer other appealing perks, as a way to attract qualified candidates. Secondly, HR managers are reassessing their interviewing techniques, focusing less on the answers they receive to questions and more on observable behavior. Part of this process includes role-playing during the interview, so that the recruiter can gauge how a candidate works through specific problems and interacts with other team members. Additionally, some HR managers are also creating internal talent pools as a way to address labor shortages. Instead of utilizing department resources to find new hires with specific skills for needed positions, hotels are cultivating talent pools internally and preparing their employees to assume leadership roles whenever the time comes. They are also placing greater emphasis on a company culture that is more performance-based, as a way to curb employee turnover, increase employee satisfaction, and assure higher levels of customer service. Finally, recognizing the importance of employee retention as a way to lessen the impact of a tight labor market, some HR managers are instituting generous reward programs in order to retain their top performers. The March Hotel Business Review will explore what some HR professionals are doing to address these and other issues in their departments.