Editorial Board   

Mr. McKean

Michael McKean

CEO, The Knowland Group

Michael McKean founded the Knowland Group in 2004. He is directly responsible for the company's strategic planning, operations management and product development. His background in designing and implementing enterprise sized information systems has given him a wealth of knowledge that has served him well as the lead visionary behind the Knowland Group. From 1995-2005, Mr. McKean gained exposure to a variety of business processes, working environments and corporate cultures through his work in the field of information systems. During this time he was employed as a software engineer, systems architect and project manager on a number of projects. These engagements required a deep understanding of how a variety of businesses conducted everything from market research to global securities trading to call center operations. Mr. McKean graduated from the University of Colorado and has taken graduate level courses in information systems. He is an active member in the Washington, DC chapter of the Entrepreneur's Organization and on the advisory board of the Wicomico County Convention and Visitor's Bureau. He is an avid skier and voracious reader. He and his wife, Jennifer, have two children, Melanie and Thomas. For more information please visit www.knowlandgroup.com.

Mr. McKean can be contacted at 3026459777204 or MMcKean@KnowlandGroup.com

Coming up in May 2020...

Eco-Friendly Practices: Creative Innovation

Being eco-friendly is no longer a fad. It is an urgent planetary need and hotels are actively doing their part to reduce their carbon footprint by implementing sustainable, green practices. In addition to the goodwill derived from doing the right thing, hotels are also realizing the benefits to their business. A large percentage of Millennials expect hotels to be eco-friendly and will only patronize those properties that are proudly conforming. Consequently, more hotels are realizing that sustainability is a key element in a successful branding strategy. In addition, going green can lead to a more profitable bottom line, as savings on electricity, water and cleaning materials can add up. Also, there are other advantages that come with being an eco-friendly business, such as government subsidies and tax and loan incentives. As a result, many hotels are finding innovative ways to integrate eco-friendly practices into their business. Geo-thermal energy systems, along with energy-from-waste systems, are being used to heat and cool the property. Passive solar panels, green roofs, natural lighting and natural ventilation strategies also assist in energy conservation. Low-flow water systems and plumbing fixtures make a contribution, as does eco-friendly hardwood flooring, and energy efficient televisions and appliances throughout the property. In addition, some hotels have implemented in-room recycling programs, and only provide all-natural, personal care items. One hotel has actually constructed a bee-keeping operation on their grounds. Not only is this good for the bees but the hotel also produces products from the operation which they sell. This kind of creative innovation also holds enormous appeal to guests. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.