Editorial Board

Ms. Walzak

Dawn Walzak

First Vice President, Tishman Hotel Corporation

Dawn Walzak is First Vice President of Tishman Hotel Corporation (THC) in Orlando, Florida. As a respected sales professional with over twenty years of Hospitality Industry experience, Ms. Walzak has also held Sales Management positions with Westin Hotels & Resorts and Hyatt Hotels and Resorts. Her strong selling skills, awareness of the overall sales process, technology, savvy and passion for success has resulted in numerous awards. Dawn was also recognized for her leadership in the hospitality industry by being elected as the youngest President of the Hospitality Sales and Marketing Association International in 1997, the largest sales and marketing association in the world with over 4, 000 members, and was named one of the 1997 Top 100 Rising Stars in the hospitality business by Travel Agent Magazine, recipient of Florida International University School of Hospitality Management 1999 Alumni of the Year award and was recently named as one of Travel Weekly's "Forty under Forty - the leaders who represent the 'next generation' of travel". Ms. Walzak joined Hyatt Hotels and Resorts as a Corporate Trainee after graduation from Florida International University with a Bachelor of Science in Hospitality Management. During her five years with Hyatt Hotels and Resorts she held a succession of sales and marketing positions in several locations. After joining the Westin Mission Hills Resort in 1992, Ms. Walzak continued to break sales records and produced significant market growth. Since joining THC in 1998, she has assisted in the renovation, reposition and re-flagging of the Four Points Sheraton Hotel at Los Angeles International Airport, which completed its first year of operation at 97% occupancy. She has worked on numerous acquisitions and has been able to immediately increase occupancies through non-traditional markets. Her specialties include electronic commerce, public relations exposure, revenue management, and maximization of brand. In October 2002 she completed the opening of the new $330 million Westin New York at Times Square and now oversees a select portfolio of hotels for Tishman. In 2004, Ms. Walzak completed her Masters Degree in Hospitality Management, graduating with Magna Cum Laude honors, from Florida International University. As a First Vice President at THC, her responsibilities include overseeing the marketing, sales functions and performance of select THC owned and/or managed hotels. She also supervises corporate projects involving training, research and market analysis.

Ms. Walzak can be contacted at 407-934-1755 or dwalzak@tishman.com

Coming up in January 2018...

Mobile Technology: Relentless Innovation

Technology has become a crucial component in attracting and retaining hotel guests, and the need to enhance a guest’s technology experience is driving a relentless pace of innovation. To meet and exceed guest expectations, 54% of hotels will spend more on technology in 2018, and mobile solutions in particular will top the list of capital investments. Many hotels are integrating mobile booking, mobile keys, mobile payments and mobile check-in into their operations. Other hotels are emphasizing the in-room experience, boosting bandwidth and upgrading flat screen TVs to more easily interface with guest mobile devices. And though not yet mainstream, there are many exciting technology developments on the near horizon. The Internet of Things (loT) is taking form in some places, and can be found in guest room control systems, voice activation systems, and in wearable sensors that can be used for access and payment options. Virtual reality headsets are available at some hotels so guests can enjoy virtual trips to exotic locations or if off-property, preview conference facilities and guest rooms. How long will it be before a hotel employs a fleet of robots for room service, or utilizes a hologram as a concierge, or installs gesture-controlled walls that feature interactive digital displays? Some hotels are already using augmented reality for translation services, or interactive wall maps, or even virtual décor. This pace of innovation is challenging property owners and brands to stay on top of the latest technology trends while still addressing current projects. The January Hotel Business Review will explore what some hotels are doing to maximize their opportunities in the mobile technology space.